Quiz 1 Ch 1-3, 17 Flashcards
Is the customer an integral part of the supply chain?
Yes
What is the primary purpose of the supply chain?
Satisfy customer needs and generate profit in the process
What is flowing through the supply chain and in what direction?
Information, funds, and product.
Both directions.
Typical supply chain stages? Do all stages need to be present?
Customers, retailers, wholesalers/distributors, manufacturers, component/raw material suppliers
Supply chain objective?
Maximize the overall value generated!! Supply chain surplus
How can value of final product for customer be estimated?
By maximum amount customer willing to pay for it
Supply chain profitability?
Diff between revenue generated from customer and overall cost across supply chain
How should supply chain success be measured?
By SC profitability not profit at individual stages
What is the one source of revenue for supply chains?
The customer
All flows of info, product, or funds within supply chain generate what?
Costs.
This is why the customer is only source of revenue. Everything else is a cost.
3 phases of supply chain decision making?
Supply chain strategy or design.
Supply chain planning.
Supply chain operation.
What does supply chain strategy or design phase entail?
Company decides how to structure SC over next several years
What does supply chain planning phase entail?
Establishes constraints within which planning must be done. Timeframe a quarter to a year.
What does supply chain operation phase entail?
Decisions made regarding individual customer orders. Timeframe weekly or daily
Two ways to view processes performed in supply chain?
Cycle view & push/pull view
Cycle view?
Processes in SC divided into series of cycles, each performed at interface between two successive stages of supply chain
Push/pull view?
Processes in SC divided into 2 categories:
- Those executed in response to customer order - pull
- Those executed in anticipation of customer orders - push
Benefit of cycle view?
Clearly specified the roles of each member of SC
Goal of push/pull view?
Identify appropriate push/pull boundary such that the supply chain can match supply and demand effectively
The three supply chain macro processes? What do they do?
- Customer relationship management (CRM)
- Internal supply chain management (ISCM)
- Supplier relationship management (SRM)
Manage the flow of info, product, funds require to generate, received and fulfill customer request