Quiz 1 Flashcards
What is the x- height?
Ascender vs descender
What is BRL?
Balance inside the lines not for body text, good for captions heading and sub headings
What is balancing ragged lines?
What is a widow, rub it and orphan?
Widow is the last line of a paragraph broken away onto next colum
What is the default letting 10 point type?
What is the rule of thumb?
Text dominated layouts require simpler grids, as more illustrations are added, the grid may become more complex
What is a bounding box?
What is the difference between Sans serif and Serif?
What is the difference between kerning and tracking?
T means letters are moved closer together or farther apart
K means certain letters are moved closer together
Every single letter form is built into how many units?
1,000
The main part of the letter form is called the?
Stem
What is a em dash?
What is a en dash?
What is a folio?
The number and name at the bottom of the page
What does it mean if your text is highlighted in pink?
It means you are missing fonts
What is the default kerning?
What is the fundamental relative unit?
Em
Horizontal spacing of type is based in?
Em’s
It is standard to specify indents in ___ ___________
Em space’s
T or F: always indent headings and subheadings?
FALSE
What is a good starting point for em’s?
1.5-2 em’s
EN dash vs EM dash
- en: half of an em dash, used for duration (time)
- em: a big space or pause in thought
Point size of type is defined as the height of a ___________ _____
bounding box
How to balance ragged lines?
Go to “index and spacing” of para style
How to fix orphans, widows, runts
Use tracking, tightening the paragraph
What us a jump line?
A line telling the reader what page this story continues on
Standfirst
2-4 lines, opening paragraphs of an article that give the reader an idea of what the rest of the reading will be about