Questões PPT

Question 1

How frequently does Einstein Engagement Scoring updates to email?
A.Email daily
B.Mobile Weekly
C.Model Monthly

Answer 1

B.Mobile Weekly

Question 2

How does social studio unify anonymous and known identities?
A.Deterministic matching
B.social networking

Answer 2

A.Deterministic matching

Question 3

Where to create topic profiles in command center?

A .command center
B.social automate
C.social admin

Answer 3

C.social admin

Question 4

In beacon message, what does the field limit number of messages for a device’ control?

A.send only particular number of messages in 24 hours
B.send only particular number of messages in a week
C.send only particular number of messages in 72hrs
D.send not more than particular number of messages in a active period.

Answer 4

D.send not more than particular number of messages in a active period.

Question 5

What is true about SMS keywords other than HELP and STOP?

A.keywords in parent business unit are automatically available to all child business units
B.keywords in child business unit can be shared between other child business units
C.keywords in parent or child business unit are available only in that business unit
D.keywords in parent business unit can be shared to any child business units

Answer 5

C.keywords in parent or child business unit are available only in that business unit

Question 6

What data is there in mobile connect demographics, select 3
A.City
B.Region
C.Email
D.First name
E. channel

Answer 6

A.City
D.First name
E. channel

Question 7

What is true about Inbox message:

A.It can open any public url also and not only cloud page
B.Device owns the message not the contact.
C.Contact owns the message not the device.
D.Alert+inbox consume 1 supermessage.

Answer 7

B.Device owns the message not the contact.

Question 8

How does real time interaction management (RTM) in IS help marketer to provide personalized content to user, Select multiple
A.Orchestration
B.Data aggregation
C.Unified customer profile

Answer 8

A.Orchestration
C.Unified customer profile

Question 9

Benefit of IS (advanced real-time personalization across various channel, unified customer profile)
A.Understand, decide act
B.Listen, Understand, Act

Answer 9

B.Listen, Understand, Act

Question 10

How are profiles merged In IS:
A.Once a day
B.Probabilistic matching
C.Deterministic matching on matched identities

Answer 10

C.Deterministic matching on matched identities

Question 11

Where would you set a threshold limit in social studio
A. enterprise admin settings
B. workspace settings
C. tab in engage
D. column in engage

Answer 11

D. column in engage

Question 12

Where would you add a topic profile
A. Social studio automate
B. Admin settings
C. Workspace settings
D. Social studio engage

Answer 12

B. Admin settings

Question 13

What is the fastes way to add a classification to a post?
A. Macro
B. Add classification manually to each post.
C. Classification cannot be added to a post

Answer 13

A. Macro

Question 14

What user permission is required to configure SSO in social studio.
A. Super user
B. full user
C. custom user
D. limited user

Answer 14

A. Super user

Question 15

What is true about Einstein engagement frequency (EEF). Select 3
A. EEF uses only commercial send data not transactional
B. The model uses data available only in your account
C. Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.
D. It uses last ISO days engagement data

Answer 15

A. EEF uses only commercial send data not transactional
B. The model uses data available only in your account
C. Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.