Questionnaires Flashcards

1
Q

What is a questionnaire?

A

A set of questions that respondents/participants complete by themselves

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2
Q

What kinds of questionnaires are there?

A

Telephone, email, online, postal, face to face

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3
Q

KEY STUDY: Census (2001)

A

Structured postal questionnaires sent out by the government every 10 years to every household in the country. Collects information on jobs, health, age, religion, etc.

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4
Q

KEY STUDY: Connor & Dewson (2001)

A

Posted 4,000 questionnaires to students at 14 different universities in the UK to look at what influences the decisions of working class students at university

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5
Q

What are some practical strengths of questionnaires?

A
  • Do not need to train interviewers- Quick & cheap to do in large numbers (postal/email)- Quick & easy to analyse data- Data can be analysed by computers
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6
Q

What are some practical weaknesses of questionnaires?

A
  • Limited & superficial (not very deep) data; answers are often brief- Cannot be sure that the named respondent completed the questionnaire (reduces validity)- Lacks flexibility; once the questionnaire has been finalised, questions cannot be changed- Could have a low response rate
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7
Q

What are some ethical strengths of questionnaires?

A
  • Confidential (if anonymous)- Respondents do not have to answer questions they don’t want to (e.g. on sensitive topics)- Informed consent; if respondents don’t want to complete it they don’t have to
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8
Q

What are some ethical weaknesses of questionnaires?

A
  • Difficult to explore sensitive issues as respondents may not feel comfortable doing so through a questionnaire- Deception; if data is shared without respondents’ knowledge
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9
Q

What are some theoretical strengths of questionnaires?

A
  • Positivists like this method as it is highly structured, making it highly reliable- Gains quantitative data- Representative - large sample sizes- Unbiased data - increases validity
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10
Q

What are some theoretical weaknesses of questionnaires?

A
  • Interpretivists dislike this method as there is no way to gain verstehen- No way to clarify the meanings of questions, leading to inaccurate answers (reducing validity)- Only provides a snapshot of people’s lives. Their answers could reflect their current mood (reducing validity)- Respondents may lie, forget, not know, not understand questions
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