Qualitative research Flashcards
What is qualitative research?
- Attempts to make sense of phenomena in termsof the meanings that people bring to them
- Addresses beliefs and processes
- Its exploratory (what?why?how? as opposed to “how many?)
State 5 benefits of qualitative research
- Depth and detail
- Patient centred agenda
- Openness in possible responses
- Avoids pre-judgements
- No need for a restrictive hypothesis; can use study to generate new hypotheses
- Can inform quantitative studies
- More meaning than just numbers
- Provides information for concepts we lack understanding
State 5 drawbacks of qualitative research
- Highly subjective results
- Had to make generalisations
- Cannot compare groups
- Transcription and analysis can be time consuming
- Uses fewer participants due to the difficulty in analysing rich data
- Complexities in the data can make results difficult to present
Give three examples of qualitative data
- Open answers on questionnaire
- Patient voices in interviews
- Viewpoints of clinicians
- Media reports
- Policy documents
- Historical records
What are the differences between qualitative and quantitative methods in the following parameters:
a) Social theory
b) Methods
c) Question
d) Reasoning
e) Sampling method
f) Strength
a) Qualitative: Action Quantitative: Structure b) Qualitative: Observation, interview; Quantitative: Equipment, survey c) Qualitative: What is X? (classification); Quantitative: How many Xs? (Enumeration d) Qualitative: Inductive Quantitative: Deductive e) Qualitative: Theoretical Quantitative: Statistical f) Qualitative: Validity; Quantitative: Reliability
Describe step 1 in planning and carrying out a qualitative study.
FORMULATING THE RESEARCH QUESTION
- Clarify specific aims
- Is the question suitable for qualitative methods
- Hot v cold cognition
What are the 4 main methods of qualitative research
- Observation
- Textual analysis/ analysis of documents
- Focus groups
- Interviews
Describe observation as a method for qualitative research
- The researcher is immersed in the social setting being studied
- Observe and listen to participants to gain appreciation of the culture of the group
- Aim: gather first hand information about social processes in a ‘naturally occurring’ process
Describe textual analysis as a method for qualitative research
Define the 4 aims
- Looks at historical writings/images, interprets pages and forums, adverts, newspapers, social media
Aims
- Discourse analysis- understand how language is used
- Narrative analysis- how stories/public opinion develops over time
- Content analysis- looking for bias and deviations from the truth
- Phenomenological analysis- understanding patients live experiences and how they make meaning of it
Describe focus groups as a method for qualitative research
- 8-10 participants
- Group discussion on specific topics
- Often a series of focus groups conducted
- Led by moderator
- Tape recorded and transcribed
- Describe observation as a method for qualitative research
What are the three types of interviews?
- Structured- e.g. reading out a questionnaire
- Semi-structured- useful for exploring specific aspects of a phenomenon; a series of open ended questions
- Unstructured/in depth
What factors should be considered for selecting and recruiting a sample?
- What is the purpose of research?
- Resources available
- Time available
- Access to population
Instead of using sample size calculations for qualitative samples, information power and data saturation are considered. Describe these terms
Data saturation- no new themes emerging when new participants analysed
Information power- the more information the sample holds, relevant for the actual study, the lower amount of participants is needed
Describe focus groups as a method for qualitative research
How do you design an interview schedule ?
- Think of broad areas for interview
- Make questions relevant to research question
- Criticise/modify
- Think of possible prompts
- Questions should be neutral, open ended and avoid jargon
- Pilot study and make amendments
Give 5 tips for data collection
- Quiet and comfortable setting
- Consider how respondents perceive you
- Have a schedule but use it as a guide
- Build rapport by starting informal conversation
- Pay attention and use body language
- Be patient, dont rush or interpret
- Show understanding
- Gain depth to interview: reflective listening and asking for more detail
- Record interviews !