Qualitative methods

Question 1

Types of Research Contributions in Qualitative Studies (Research Contributions)

Answer 1

Artefact, Theoretical, Dataset, Methodological, Survey, Empirical, and Opinion contributions enrich qualitative research by offering diverse insights and innovations.

Question 2

Key Qualitative Research Methods (Qualitative Methods)

Answer 2

Case studies, Ethnography, Usability testing, Focus groups, Interviews, Participant observations, Diaries, and Card sorting are essential for exploring complex social interactions and technological usage.

Question 3

Purpose of Case Study Research (Case Study Research)

Answer 3

Case study research provides an in-depth understanding of a specific instance within its real-life context, emphasizing detailed, holistic insights over generalized findings.

Question 4

Role of Ethnography in Qualitative Research (Ethnography)

Answer 4

Ethnography delves into social interactions and cultural phenomena, offering insights into how individuals and communities interact with technology and each other in natural settings.

Question 5

Types of Interviews in Qualitative Research (Interviews)

Answer 5

Interviews, ranging from structured to unstructured and semi-structured, are pivotal in collecting detailed personal narratives, opinions, and experiences directly from participants.

Question 6

Benefits of Using Focus Groups (Focus Groups)

Answer 6

Focus groups facilitate dynamic discussions, providing depth and breadth of understanding on topics by capturing diverse perspectives and group interactions.

Question 7

Advantages of Diary Studies in User Experience Research (Diary Study)

Answer 7

Diary studies offer longitudinal insights into user behaviors, experiences, and attitudes, capturing how interactions with products or services integrate into daily life.

Question 8

Participant Observation as a Data Collection Method (Participant Observations)

Answer 8

Through engagement and observation within the study’s setting, participant observations yield authentic insights into natural behaviors, practices, and social dynamics.

Question 9

Utilizing Card Sorting for Information Architecture (Card Sorting)

Answer 9

Card sorting helps understand user mental models for categorizing information, aiding in the design of intuitive navigation structures in digital interfaces.

Question 10

Characteristics and Challenges of Longitudinal Studies (Longitudinal Study)

Answer 10

Longitudinal studies track changes over time, offering valuable temporal insights but facing challenges like attrition and changing contexts.