Pushing the limits glossary Flashcards

1
Q

Innovation

A

An original invention or creation

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2
Q

Critical factor

A

A very important part of

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3
Q

Commercial

A

Related to business or trade

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4
Q

To launch

A

To introduce a product into the market

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5
Q

Features

A

Characteristics, attributes

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6
Q

Business practices

A

The methods used to get things done

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7
Q

Source

A

Place something comes from

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8
Q

Entrepreneur

A

Someone who turns an original idea into a business

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9
Q

Returns/margins

A

Profits

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10
Q

Obsolete

A

No longer useful because it has been replaced by better designs; out of date

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11
Q

To transform

A

To completely change

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12
Q

Trendsetting

A

Starting a new fashion

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13
Q

Genius

A

Brilliance; great natural abiliry

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14
Q

To bomb

A

To fail

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15
Q

To revel in

A

To very much enjoy the experience

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16
Q

Breakthrough

A

Important discovery

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17
Q

To take the reins of

A

To take control of

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18
Q

Partnership

A

Joint projects; when you work with someone else

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19
Q

Housewares

A

Household equipments

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20
Q

Offerings

A

Something for other people to enjoy

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21
Q

Flops

A

Failures

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22
Q

Duds

A

Things that don’t work

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23
Q

Prototype

A

The very first model of a new design

24
Q

Mundane

A

Ordinary; rather boring

25
Q

Generic

A

A product that is not protected by a patent or a trademark; general, common

26
Q

To veer

A

To suddenly change direction

27
Q

Stable

A

A collection

28
Q

Free-agent

A

Freelancer

29
Q

To conquer

A

To win the battle over; to dominate; to take control of

30
Q

Lab (laboratory)

A

Place where experiments are conducted

31
Q

Applied arts

A

Art which has a practical use

32
Q

To experiment

A

To try new things

33
Q

Fiasco

A

An embarrassing failure

34
Q

Progressive

A

Forward-thinking; modern

35
Q

Target market

A

The group of costumers you want to attract

36
Q

To bear no relation to

A

To be unconnected to

37
Q

To devise

A

To invent in a clever way

38
Q

Boundary

A

A limit; the edge of something

39
Q

Frontier

A

The front edge; the front boundary

40
Q

Brink

A

The very edge of something

41
Q

Accomplishment

A

An achievement; successful completion

42
Q

To dream up

A

To invent

43
Q

Lemons

A

Products that don’t work as they should

44
Q

To advance

A

To move forward

45
Q

To revamp

A

To redesign; to update

46
Q

Threshold

A

Point of entry: doorway; a limit

47
Q

To modify

A

To slightly change/improve

48
Q

To come up with

A

To have a new idea for

49
Q

Distributors

A

Someone who supplies goods to shops

50
Q

Troubleshooting

A

Finding the cause of a problem

51
Q

Brainstorming

A

Coming up with new ideas

52
Q

Quality control

A

Ensuring that products do not have any flaws

53
Q

To evaluate

A

To assess

54
Q

Certification

A

Official approval or permission

55
Q

The drawing board

A

The starting point for a new design