Purpose & Principles of Website Products Flashcards

Understand the principles of website development

1
Q

What is the purpose of a website

A
  • Provide/present information
  • Make sales
  • Entertainment
  • Providing services
  • Connect people together
  • Personal use: blogging
  • Maintain a brand image
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2
Q

What are the 5 different service based websites

A

Commerce
Real-time information
Communication
Download services
Virtual learning environments (VLES)

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3
Q

What is a commerce website (include examples of some websites)

A

**Examples*
eBay, Amazon, online banking

Target audience
Consumers

Key benefits
Allows users to carry out transactions easily & conveniently on PC’s/mobile phones

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4
Q

What is a Real-time information website (include examples of some websites)

A

Examples
24/7 news updates, travel info, weather reports

Target audience
Information seekers

Key benefits
Provides immediate up to date info, e.g. mobile phones can send notifications to inform you of recent news reports or train arrival times

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5
Q

What is a communication website (include examples of some websites)

A

Examples
blogs, email, online gaming

Target Audience
Online gamers, consumers, information seekers
Key benefits
You can receive immediate replies from anyone at no additional cost to your broadband or mobile fee

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6
Q

What is a download services website (include examples of some websites)

A

Examples
music/film/software/gaming downloads, streaming services

Target Audience
online gamers, consumers, entertainment/information seekers

Key benefits
Flexibility & convenience of downloading different mediums to your pc/mobile phone.

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7
Q

What is a VLES website (include examples of some websites)

A

Examples
Digital service, Moodle

Target Audience
Information seekers, consumers (teachers & learners)

Key benefits
Flexibility of downloading info from the comfort of their own home. Leaners can submit homework/assignments online

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8
Q

What are the requirements of websites

A

User friendly
Consistent
Navigational
Customisable
Responsive
Bandwidth utilisation

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9
Q

What are the principles of website design

A

User friendly
Consistent
Navigational
Customisable
Responsive
Bandwidth utilisation
Usability
White space
Site layout
Accessibility
Typography
Alignment
Clarity
Accuracy
Media & objects
Simplicity

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10
Q

What is the meaning of user friendly on a website

A

Is it easy to use & understand

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11
Q

What is the meaning of consistent on a website

A

Keeping elements the same throughout the website

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12
Q

What is the meaning of responsive on a website

A

optimised to automatically adapt to the layout of the web browser you are using

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13
Q

Why use bandwidth utilisation on a website

A

Designers must recognise how their content will be used

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14
Q

What is the meaning of usability on a website

A

How user friendly it is

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15
Q

Why use white space on a website

A

to not overwhelm & confused website users

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16
Q

What is the meaning of site layout on a website

A

Considering where elements go on a web page

17
Q

What is the meaning of accessibility on a website

A

Ensures that websites are correctly designed & developed to enable users to have equal access to info

18
Q

Why does typography matter on a website

A

To make sure the font used on the website is clear & legible

19
Q

What is the meaning of alignment on a website

A

How elements are positioned on a web page & how they interact with each other

20
Q

What is the meaning of clarity on a website

A

How clear a website is, e.g. if you want a user to contact you, you should provide a visible email address or phone number

21
Q

Why does accuracy matter on a website

A

It should be correct & meaningful
Keep info accurate & current
Websites should be updated regularly

22
Q

What is content on a website

A

Text, graphics (diagrams, artworks, photos), media & objects

23
Q

What is the use of media & objects on a website

A

Some websites include interactive content, such as videos, flash images & background sounds. Media elements are used to captivate & grab the attention of website users

24
Q

What are the 5 factors to be considered when using media & objects

A

Position
Colour
Contrast
Size
Appropriateness

25
Q

What is the meaning of position in media & objects

A

Where should you put media or objects on a web page.
They need to be placed somewhere where they can be easily seen

26
Q

What is the meaning of colour in media & objects

A

Colour is an essential part of website design.
Too many vibrant colours can be off putting to users and designers should consider users who suffer from photosensitivity

27
Q

What is the meaning of contrast in media & objects

A

Used to differentiate between two or more elements on a web page.
Designers should use contrasting colours to differentiate the elements of a web page

28
Q

What is the meaning of &size in media & objects

A

Need to consider how the object will appear on a multiple devices
e.g. if you embedded a video on a web page that takes up most of the screen, this will have implications on where the rest of your content will go, & users will have to scroll to see it

29
Q

What is the meaning of appropriateness in media & objects

A

When using media & objects, you must consider whether they really add anything to the effectiveness of your webpage.
The downside is that including media & objects means your web pages will take longer to load (especially on mobile) & they might not be compatible with every browser

30
Q

What is search engine optimisation (SEO)

A

Set of techniques used to maximise the number of visitors to a website.
A website designer can ensure that their website appears high on the list of results

31
Q

What are keywords used for in a web page

A

A word/phrase that can be put into a search engine so that it will return matching & relevant results

32
Q

What should be in mind when selecting keywords

A
  • Use keywords that accurately describe the business products/services
  • Use words/phrases that people actually type into search engines looking for something online
  • Use the most relevant keywords in the URLs & web page titles & to describe the site
33
Q

Why are updates important

A
  • It ensures that your website is relevant
  • If a website is updated regularly, then the search engine considers it a consistent source of new info.
  • As a result, the website is more likely to be placed higher in the search results