psychology Flashcards
what is random sampling
ensuring that everyone gets equal opportunities in getting chosen
what is sampling
refers to the process of selecting a subset of individuals from a population to represent the entire population.
what is representative sampling
a process where chosen individuals gets grouped in terms of their characteristic (gender, age, nationality)
unconscious motive
refers to a theory saying that hidden drives and desires affect and influence a persons behaviour or descisions without them being aware of it
what is the unconscious motive theory called
psychodynamic theory
explain what operant conditioning is
refers to a learning process where behaviour is influenced by the consequences.
who is the key person regarding operant conditioning
B. F. Skinner - he experimented on animals
explain reconstructive memory
refers to memories of past events that are distorted by simplifying the details
flashbub memories
refers to vivid memories of emotionally cahrged events
what type of memory is unreliable due to misinformation effect
eyewitness memory
explain intrinsic motivation
refers to doing an activity soley based of enjoyment
explain extrinsic motivation
refers to doing an activity for a reward or avoid punishments
Need reduction theory
part of drive theories of motivation, which suggest that humans are motivated to reduce internal states of tension or discomfort caused by unmet needs.
what part of the brain do the left and right communicate at
corpus callosum
