propaganda techniques Flashcards
Bandwagon
convincing you to do or believe something because everyone else is doing it
Plain Folks
Suggesting something is practical or a good value for ordinary people
Glittering Generality
using words or images that have such a strong positive emotional content that just hearing or seeing them makes you feel good
Transfer
Taking a good or bad feeling that you already have about something and shifting it onto something else
Testimonial
Using a famous person to endorse a product
Repetition
Using a product name, keyword,phrase, or images over and over
Name Calling
Using harsh and unkind words about a competitor in order to attack their character or argument
Fear
Presenting dreadful circumstances then following it up with kind of behavior needed to that horrible event
Bad Logic
Applying logic to an accurate fact in order to make a false conclusion
Unwarranted Extrapolation
Making an extreme, dramatic prediction about the future based on a current event or situation
Rule of Three
Grouping 3 words, adjectives, or phrases together in order to create a concise and memorable point