PROPAGANDA TECHNIQUES

Question 1

the methods and approaches used to
spread ideas for a cause whether they are political, commercial,
religious, or civil.

Answer 1

propaganda technique

Question 2

what are the different propaganda technique

Answer 2

1. Bandwagon – This technique tries to persuade everyone to join
   and do the same thing.
   Example: All the people in the neighborhood are on a mad rush.
   There is a 70% discount on a great variety of items.
   Join them now!
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2. Plain Folks – This technique establishes the speaker as regular
   and ordinary and has the same opinions as the people he is
   appealing to. It creates a sense of camaraderie between the
   speaker and his audience.
   Example: As a boy who grew up in poverty, I know the hardship
   of being poor. This election, vote for me to be the
   voice of the poor in Congress.
3. Glittering Generalities – This technique uses emotionally
   appealing words that make us approve and accept an idea
   without examining the evidence.
   Example: The best coffee comes from our province. Try it!
4. Transfer – This technique involves making an illogical
   association between one thing and something else that is
   generally viewed as positive or negative.
   Example: Our ancestors toiled hard because they cared about
   the future. If you care about the future, go to the
   nearest branch of North South Bank to invest your
   future.
5. Testimonial – This technique uses an important person or
   famous figure to endorse a product.
   Example: I am Von Tiu. As a professional basketball player, I
   take Pho multivitamins. It keeps me healthy and
   ready for the game.
6. Repetition – The product name or key word or phrase is
   repeated several times.
   Example: Milk Tea! Milk Tea! It is the drink that is made of milk
   and tea. Try it and you will love it! Milk Tea!
7. Name-calling – This technique uses negative words to create
   an unfavorable opinion of the competition in the viewer’s mind.
   Example: The Congressman is a thief! No intelligent voter would
   support his candidacy!