profitability ratios Flashcards

1
Q

what is the gross profit rate formula and what does it show?

MARGIN

A

Gross Profit Rate = Gross Profit / Sales X 100
Evaluates how much gross profit is generated from sales. Gross profit is equal to net sales (sales minus sales returns, discounts, and allowances) minus cost of sales.

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2
Q

what is the return on sales formula and what does it show?

RETURN ON INVESTMENT

A

Return on Sales = Net Income / Net Sales X 100
Also known as “net profit margin” or “net profit rate”, it measures the percentage of income derived from dollar sales. Generally, the higher the ROS the better.

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3
Q

what is the return on assets formula and what does it show?

RETURN ON INVESTMENT

A

Return on Assets = Net Income / Assets X 100

Return on assets measures how effectively the company produces income from its assets.

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4
Q

what is the return on Equity formula and what does it show?

RETURN ON INVESTMENT

A

Return on Equity = Net Income / shareholder investment X 100
Return on equity measures how much a company makes for each dollar that investors put into it.

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5
Q

what is the gross profit margin formula and what does it show?
MARGIN

A

gross profit margin = gross profit / sales X 100
In other words, it measures how efficiently a company uses its materials and labor to produce and sell products profitably.

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6
Q

what is the net profit (operating) margin formula and what does it show?
MARGIN

A
net profit (operating) / sales X 100
Net profit margin is the percentage of revenue left after all expenses have been deducted from sales.  The measurement reveals the amount of profit that a business can extract from its total sales.
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7
Q

what are the two categories for profitability ratios?

A

MARGIN

RETURN ON INVESTMENT

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8
Q

what is ROCE formula and what does it show?

A

ROCE = PBIT /

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