Profit Maximization Flashcards
One of the most important managerial tools
Marginal Analysis
It states that optimal managerial decisions involve comparing the marginal benefits and marginal costs
Marginal Analysis
“What is the maximum level of net benefits” formula
N(Q)= B(Q) - C(Q); Replace Q
What is another word of net benefits?
Profits
“What level of Q maximizes net benefits”? Formula
MC = MB
“What is the marginal benefit/cost at this level of Q?”
MB/MC(Q)= N(Q)…. ; replace Q from the marginal function
Where managers increase the managerial control variable, so the margin benefits would equal marginal costs
Marginal Principle
The change in total benefits arising from a change in managerial control variable
Marginal Benefit; MB(Q)
The change in total costs arising from a change in the managerial control variable.
Marginal cost; MC (Q)
Formula for marginal net benefits
MNB(Q)= MB(Q) - MC(Q)
A person who directs resources to achieve a stated goal
Manager
The science of making decisions in the presence of scarce resources
Economics
TRUE OR FALSE
Resources are anything used to produce a good or service to achieve a goal
TRUE
TRUE OR FALSE
Making decisions does not mean you have to give up another option because resources are unlimited.
False; Scarcity implies that by making one choice, you give up another
TRUE OR FALSE
Economic decisions involve the efficient allocation of scarce resources
TRUE