Profit Maximisation & Supply Flashcards
What is Econ π > 0?
“Supernormal” profit
What is supernormal profit and what is the opposite?
- Over and above what you could earn somewhere else
- Creates and inducement to enter business
- Econ π
What is the π function when profit maximising and how is it different from the cost minimisation one?
- π(q) = R(q) - TC(q)
- Taking into account that we now control pq
What is important about TC?
TC includes OC
Where does profit maximisation occur?
Profit maximisation occurs where slope TC = slope TR i.e. MC = MR
What is d equal to for a price taker?
d = MR = P = AR
What is true of MR for a price maker?
If the firm faces a downward demand curve, MR
What is the QE, PE, P and TR relationship for the different points on a demand curve?
- Elastic: Q.E. > P.E. : ↓P = ↑TR (i.e. MR > 0)
- Inelastic: P.E > Q.E. : ↓P = ↓TR (i.e. MR ≤ 0)
- Unit Elastic: ↓P = 0∆TR (i.e. MR = 0)
How is MR related to E?
MR = p(1 + 1/E) OR = p(1-1/|E|)
How is the relationship between MR and E shown?
- Now profit max TR = p(q).q
- MR = ∂p/∂q * q + p(q) * ∂q/∂q
- MR = ∂p/∂q * q + p
- MR = p(1 + ∂p/∂q * q/p)
- MR = p(1 + 1/E)
What is the relationship between MR, E and TR?
- If |E| > 1: MR > 0
- If |E| ≤ 1: MR
When might a firm produce an extra unit and when will a firm produce an extra unit?
- Given that MR > 0, may produce extra unity
- If MC ≤ MR, firm would be definitely be interested in increasing production
What is true of the MR Demand relationship?
- Slope is always twice as steep as D
- Any effects on demand will be mirrored in MR
What determines market power?
The uniqueness of a product and the number of competitors are the main determinants of market power
What is profit max for a price taker?
- Profit is maximised where P = MR = MC