Profit and Technological change Flashcards
profit
total revenue - total costs
normal profit
the minimum level of profit required to reward an entrepeneur for taking a risk
supernormal profit
profit over and above normal profit
technological change
arises out of inventions and innovations
inventions
the creation of a product or process
innovation
new products/production processes that are developed into marketable goods or services
Effects of technological change
long run average total costs are reduced reflecting dynamic efficiency
- can make some markets more competitive
creative destruction
firms that have previously enjoyed monopoly power could easily see this eroded by the development of new ‘disruptive’ technologies that create new markets or revolutionise old ones