Productions, costs and revenue Flashcards

1
Q

What is assumed in the short run about production?

A

In the short run at least one factor is fixed, usually the amount of space, land and machinery they have.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Define Total Product

A

Total Return/Product - This is the total amount of outputs a firm produces from all its inputs

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Define Average Product

A

Average Return/Product - This is the average return of 1 input, or the amount of output created from one input. Is calculated as total outputs / total inputs

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Define Marginal Product

A

Marginal Return/Product - This is the additional output created by adding one extra input

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Explain the shape of this graph. Label the important points

A

Initially as we add more inputs of labour we get increasing marginal returns due to specialisation of labour.

However, given in the short run factors of production such as capital are fixed, past a certain point, adding more labour leads to overcrowding ext, and therefore we get diminishing marginal returns

Once marginal product in negative, adding a additional unit of labour actually decreases total output due to too much overcrowding, so we get diminishing total returns

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

Draw a graph with the axis of Total Output vs Quantity of Inputs

A
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Explain why marginal product cuts through average product at its top point

A

When the marginal product (the additional outputs from one additional input) is still greater than average product, the average product will still therefore be rising. Once this is below average product, average product must therefore fall

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Explain the concepts of increasing marginal returns and diminishing marginal returns

A

Increasing marginal returns occurs because of specialisation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

What is the process of production

A

Production converts inputs, such as the services of factors of production from capital
and labour, into a final output. This will satisfy consumer needs and wants.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

What is productivity?

A

This the output produced per input into production

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

How can productivity be increases, and what impact will this have on production?

A

Productivity can be increased by training workers or using more advanced capital machinery.

Being more productive means the same input, such as the number of workers, produces more output, over the same period of time.

This also decreases the average costs per unit of output, as fewer inputs are required to produce a unit of output

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

What is meant by specialisation and the division of labour?

A

Specialisation occurs when each worker is completes a specific task or produces a specific good in a production process over and over again and then moves the production line to another worker, rather than completing all the tasks in the production process individually

This involves the division of labour, in which each workers only completes their individual task, so workers must be divided and assigned to each of the required roles within the production process.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

How does specialisation benefit production?

A
  • It allows workers to gain skills in a narrow range of tasks, meaning they are all very good at their individual tasks, and therefore are a more competent workforce
  • It makes it cost effective to provide workers with specialist tools. It would not be efficient to give every woodworker a laser cutter. However, as there are a small number of people who specialise in it, they can be given this specialist tool and it is cost efficient.
  • Time is saved because a worker is not constantly changing tasks and moving from place to place.
    Workers can specialise in tasks they are most suited too.
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

How is the specialisation of labour beneficial for consumers?

A

Output increases, costs per unit decreases and quality of products increase.
This benefits consumers.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

What can the drawbacks of specialisation be?

A

o Work becomes repetitive, which could lower the motivation of workers, potentially affecting quality and productivity. Workers could become
dissatisfied.
o There could be more structural unemployment, since skills might not be transferable, especially because workers have focussed on one task for so
long.
o There could be higher worker turnover for firms, which means employees become dissatisfied with their jobs and leave regularly.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Why does the specialisation of labour rely on a means of exchange?

A

Specialisation has allowed society to achieve a standard of living much greater than possible through self sufficiency. However, specialisation can only work, if those completing specialised tasks, know there is a means of exchange, so that they can exchange their goods or services for other goods or services, such as food or a house.
This means of exchange in money/currency.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

What is the difference between short run and long run average costs

A

In the short run at least one factor of production cannot change - this is usually the quantity of capital and size of factory.
- This means there are some fixed costs which do not change

In the long run all factor inputs can change.
- This means all costs of variable in the long run - there are no fixed costs.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

What is the difference between fixed and variable costs?

A

Variable Costs - These are costs which vary with output. Eg, Food costs in a restaurant depends on how many meals are made, Ink costs in a newspaper company

Fixed Costs - These are costs that don’t vary with Q. eg: he cost of capital such as machinery, the rent cost on a building. We can think of fixed costs as the total costs when output = 0.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

Wages are _________ costs, however _______ are fixed costs. This is because:

A

Wages are variable costs, however salaries are fixed costs. This is because

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

Draw a graph showing how Total, Fixed and Variable costs vary with output for a firm producing goods in the short run.

A

Total Cost - The cost of producing a given level of output. This therefore varies with level of output/production. TC = FC + VC
Total Fixed Cost - The value of costs which are fixed. We can also think of this as the total costs when output is 0. TFC does not vary with output.
Total Variable Cost - The overall cost of those factors of production that vary directly with the amount produced.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

Draw a graph showing how AVERAGE total, variable and fixed costs vary with output of a firm in the short run

A

Average Total Cost (ATC) = total cost divided by the amount of units produced.
This initially decreases with increasing marginal returns, but then increases with diminishing marginal returns

Average Variable Cost (AVC) = total variable cost / units produced
For the same reasons as ATC, this varys with productivity

Average Fixed Cost (AFC) = Total Fixed Cost / Units Produced
Fixed cost does not change with Q, so AVC can only go down as Q increases

Marginal Cost - This is the cost of producing an extra unit of output.
It is calculated as: (change in total cost) / (change in quantity)
This initially decreases as productivity increases and we have increasing marginal returns. Once diminishing marginal returns and productivity kicks in it increases sharply

22
Q

Explain this graph.

A

AFC = Average Fixed Costs. (TFC / Q). This therefore decreases as Q increases, and so the slope curves downwards and is always decreasing with Q

23
Q

Explain the shape of the marginal cost curve

A

MC DEPENDS ON PRODUCTIVITY:
- If productivity increases, marginal cost decreases, as more Quantity is Produced from a smaller amount of input, or for a Smaller Cost
- Likewise, a decrease in productivity will lead to an increase in marginal costs.
- Therefore, productivity and marginal cost and inversely related
- So by finding how productivity changes with output, we can derive the marginal output curve

Explaining the shape - Diminishing and Increasing Marginal Costs
- Initially, adding more factors of production, such as workers will increase productivity. This is because workers can specialise, and so increase their productivity. This means marginal costs initially decrease
- However, after a certain point, adding more factors of production will lead to a decrease in productivity. This is because there is only a fixed amount of space in the short run, and so eventually diminishing marginal returns kicks in, causing this decrease in productivity. This causes the upwards slope in the second part of the marginal cost curve

24
Q

Explain the shape of the short run average (total) cost curve

A

Initially costs decrease due to increasing marginal returns from the specialisation of labour

They then increase due to diminishing marginal returns

The AFC just tends to zero so has little impact on the curve

25
Q

What is the difference between diminishing marginal returns and diseconomies of scale?

A

Diminishing returns relate to the short run – higher SRAC. Diseconomies of scale is concerned with the long run. Diseconomies of scale occur when increased output leads to a rise in LRAC – e.g. after Q4, we get a rise in LRAC.
At output Q1, we get diminishing returns, shown by SRAC1.
If the factory, increases capital, we can get a different outcome, shown by SRAC2. But, we still get diminishing returns in the short run.

26
Q

What are diseconomies of scale?
Why do we get them?

A

DEFINITION: Diseconomies of Scale is when long run average costs increase due to diminishing returns to scale once a firm become to big

Why Do We Get Them?
Once a company gets too big they may lose the ability to organise the company properly, sometimes due to cultural differences in multinational companies, or from workers being demotivated.
We can group these reasons using the acronym ABC

Alienation
Once firms become too large, workers often become isolated from their peers, as everythings is controlled and they only follow strict tasks. This leads to lower motivation and productivity

Bureaucracy
As firms increase in size they have to spend more on regulations and formal doings. This requires lots of paperwork and accountants who all cost lots of money (big cost)

Communication
Communication takes longer in large firms as messages have to be passed down the chain of command. This means productivity decreases.

27
Q
A

As a business grows, its average long run costs will decrease, due to a number of factors known as internal economies of scale. Internal economies of scale are cost saving factors which occur within a company

28
Q

Explain the concept of returns to scale. What are the 3 types of returns to scale?

A
  • Returns to Scale is how a firm’s output changes in response to a change in the firm’s input. This is linked to its productive efficiency:
  • Constant Returns to Scale - This is when the percentage change in output is the same as the percentage change in inputs. Here productive efficiency is increasing
  • Increasing Returns To Scale - When the percentage change in outputs is higher than the percentage change in inputs
  • Decreasing Returns to Scale - When the percentage change in outputs is lesser than the percentage change in inputs. Here productive efficiency is decreasing
29
Q

What is the difference between internal and external economies of scale?

A

Internal economies of scale are cost saving factors which reduce a firms LRAC as output increases WITHIN A GIVEN FIRM

External Economies of Scale are when LRAC fall for a firm as the output of the entire INDUSTRY rises

30
Q

What are the 6 economies of scale?

A

1 - Purchasing Economies
When firms scale up, they require more raw materials. This means they can buy their raw materials in bulk, meaning they can negotiate much lower prices, as they have the power of the supplier. This results in a reduction in Long Run Average Costs.

2 - Technical Economies
This is when large firms exploit specialist technical capital, such as robots, to increase productivity/production and reduce LRAC, such as amazon automated warehouses.
For smaller firms, it is simply not economically viable to invest in expensive new technology, such as automated factories, as they cannot afford to pay off the initial costs. As firms scale up they can now exploit technical capital as it is economically viable, because the high fixed initial cost of implementing such technologies is spread across many more units of output, and so the impact on ATC is much lower so it does not push up the min profitable price for the product by much
3 - Managerial Economies
Managerial Economies is when firms hire specialist managerial staff, such as heads of departments, who bring expertise skills in their departments, increasing productivity
Smaller firms cannot afford to hire specialist staff as costs are too high, however as firms scale up, they can begin too, leading to reducing costs as firms scale up

4 - Financial Economies
When firms are starting out, they will struggle to get loans from the banks, as they are unproven and so the risk is very high. This means the loans must have much higher interest rates if the bank will accept them, as this means the bank will get much more profit for their risky loans. In contrast, large established firms will have very little risk, and so banks will approve their loans at very low interest rates.
This means that small firms have to pay more for their loans, whereas larger firms can get loans for much less, meaning that as firms scale up, their long run cost decreases.

5 - Risk-Bearing Economies
Large firms can use their large profits to diversify their business, meaning they will expand into more than one industry and open up many differing business ventures. As they generate so much revenue, they can afford to take these risks and try out new products.
Moreover, if one sector of the business fails, it will be offsetted by all the other sectors. Eg, virgin atlantic, virgin airways, virgin wifi are all separate sectors from the same business.
However, for smaller firms, they cannot afford to move into other sectors, so if one area of the business fails/goes into decline, the costs as an overall percentage of the whole business are much larger. Again, this explains why larger firms face smaller long run costs.

6 - Marketing Economies
This is when big firms can afford much more expensive marketing campaigns and costs, as thier high marketing costs are spread across so many units, that the average marketing cost is actually very little per unit.

31
Q

Explain how

A
32
Q

Explain the following diagram.
When would this be a good diagram to use in an essay?

A

This diagram shows how SRAS (when atleast on factor of production is fixed) varies with LRAC.

Best used as an evaluation point to suggest that the impact on a consumers of a given change in the LRA or SRAS curve also is dependant on the SRAS/LRAS

33
Q

Explain how returns to scale relates to economies of scale

A

When there are increasing returns to scale (long run ave costs falling with increased output), a firm is experiencing economies of scale

When the opposite is happening, as the additional cost of increasing output is greater than the average cost (due to alienisation, dismotivation, slower communication, bureacracy), there are dieconomies of scale

Explaination: Returns to scale in the the amount of output a given firms creates per unit of imput. When there are economies of scale, LRAC are decreasing suggesting that the cost of production of a unit of output is falling. This is due to increasing returns to scale because at this point the amount of inputs to produce output is falling

As such, the cost of producing a unit of output falls as less inputs are used and purchased per unit of output, and production is more productive

34
Q

What is the MES (minimum efficiency scale)?

A

The lowest quantity of output along the LRAC curve at which Long Run Ave Costs are at their lowest

35
Q

Economies / Diseconomies of scale refers to the ____ ____
Diminishing / Increasing marginal returns refers to the _____ ____

A

Economies / Diseconomies of scale refers to the Long Run - no factors of production are fixed

Diminishing / Increasing marginal returns refers to the short run

36
Q

How is average revenue calculated?

A

AR = TR / Q

37
Q

Why is the AR Curve the price

A

The average revenue at any given level of output is the price

It therefore shows the price at any given level of output, thus showing the relationship between price and output

This is therefore the demand curve

38
Q

Draw the Average Revenue curve for both a monopoly and perfect competition

A

Firms in perfect competition are price takers and make up such a small proportion of the total market that they can increase supply without changing price

Monpolistic firms supply a significant proportion of the market, so price must fall as output increases, so AR is downwards sloping

39
Q

Explain what is meant by the L Shaped LRAS Curve.
Why does this occur.
When can this be brought into essays?

A

Initially there are economies of scale, which mean a firm has increasing returns to scale and therefore the downwards sloping LRAC Curve

However, past this point, the firms does not experience diseconomies of scale, and as output increases the firms has constant returns to scale

This is due to very good management

40
Q

Give an example of the L Shaped LRAC Curve in real life (to bring into an essay)

A

Google - as the output of google has increased significantly over the years, its average costs still stay low

This is down to high level management from CEO Sundar Pichai, eliminating alienation by organising google into family like teams, cut out beaucracy and paperwork through intergrated online systems, and kept communication clear through an instant messaging platform.

This can be used as an evalutation point against diseconomies of scale.

41
Q

What is the difference between diminishing marginal returns and returns to scale? How are they the same?

A

Diminishing marginal returns is a short run concept, wheras returns to scale is a long run concept

42
Q

Explain how factor prices and productivity affect firms cost of production and their choice of factor inputs

A

Factor inputs are factors of production inputted or used within the production process

This for example includes labour and capital, which are both used to produce goods

Firms aim to maximise profits. In order to do so, they also need to minimse costs.

A firms choice of factor input therefore depends on the price of the factor input and the productivity of such inputs

They will aim to use substitute higher cost less productive inputs which lower costs more productive inputs in order to minimise costs.

43
Q

Give two examples of external economies of scale

A

Local roads might be improved if there is a large amount of industry in a given area, so transport costs for the local industries will fall

A group of schools grouping together to bulk purchase textbooks

44
Q

How is total profit calculated?

A

Profit = total revenue - total costs

45
Q

What is the role of profit in a free market economy?

A

In a free market economy, profit is the reward that entrepreneurs receive in returns for taking risks and making investments.

46
Q

Give 4 limitations of the division of labour

A
  • unrewarding: repetitive work that requires little skill lowers motivation and hits productivity
  • mass produced standardised goods lack variety for consumers
  • many people may choose to move to less boring creating a problem of high worker turnover
  • some workers may receive little training and may not be able to find alternative jobs if they find themselves out of work - they may then suffer from structural unemployment
47
Q

What is allocative efficiency? For both a whole market and indidual firm?

A

Allocative efficiency occurs when resources are allocated in the most effeinnet way such to maximise economic welfare for society. This occurs when marginal cost = demand, such that the cost to producers = cost to consumers. For a whole market this occur when supply meets demand

48
Q
A
49
Q

Draw a graph showing how total, average and marginal product vary as the quantity of labour in the short run is increased

A
50
Q

Draw and explain how total output varies with quantity of imputs in the short run

A

Initially increasing marginal product due to increasing marginal returns from the division and specialisation of labour

Past a certain point overcrowing occurs and diminishing marginal returns occurs

51
Q

Define returns to scale

A

It shows the relationship between inputs and outputs in a production process in the long run as production increases