Product Context Flashcards
1
Q
Who is KSI
A
JJ Olatunji is better known as KSI, a British (with Nigerian heritage) YouTuber, rapper, entrepreneur, and boxer
2
Q
What brands is KSI also associated with
A
- KSI is the co-founder of British rap band The Sidemen.
- He is also the CEO of Misfits Boxing
- Co-owner of Prime Hydration,
- XIX Vodka and restaurant chain Sides.
- He also holds the ICB Cruiserweight Championship in
professional boxing.
3
Q
How did KSI rise to fame
A
KSI came to fame by uploading comedic gaming–commentary videos of the FIFA video game series.
His video channel then diversified to include a vlog and comedy clips. As of August 2022, he has over 24 million subscribers to his YouTube channel, and almost 6 billion video views across his channels
4
Q
What is KSI also successful at
A
KSI is also a successful recording artist. His second album All Over the Place debuted at number one on the UK Album Chart
