PRINCIPLES OF SPEECH WRITING

Question 1

opportunity to repeat a writing procedure indefinitely

Answer 1

Recursive

Question 2

profile of your target audience

Answer 2

Audience Analysis

Question 3

Demography?
Situation
Psychology

Answer 3

profile
time and venue
background

Question 4

Informative?
Entertainment
Persuasive

Answer 4

to inform
to entertain
to persuade

Question 5

checking the whole document/manuscript

Answer 5

Revising

Question 6

sentence- level checking

Answer 6

Editing

Question 7

what are the principle of freezing?

Answer 7

Edit for Focus, Edit for Clarity, Edit for Concision, Edit for Continuity, Edit for Variety, Edit for Impact.

Question 8

relatedness to the central message.

Answer 8

Edit for Focus

Question 9

clearness/logical order

Answer 9

Edit for Clarity

Question 10

simplicity of words and thoughts

Answer 10

Edit for Concision

Question 11

use transitional devices

Answer 11

Edit for Continuity

Question 12

speech styles, non verbal cues, humor.

Answer 12

Edit for Variety

Question 13

vividness and beauty

Answer 13

Edit for Impact