Principles of Design Flashcards
this refers to how to combine the ingredients of design
principles of design
principles of art is the ________ of composing the elements of art to form the artwork
grammar
principles of art includes: 9
unity, variety, balance, scale and proportion, emphasis, pattern and rhythm, movement
the imposition of order and harmony on a design and the feeling that all the parts of an art belong together
unity
unity has three types namely:
compositional unity, conceptual unity, gestalt unity
this type of unity is achieved by properly organizing the visual elements of the work
compositional unity
compositional unity is ________ to achieve as to much similarity of elements makes art monotonous, while too much variety can lead to lack of structure and central idea. the key is _____-
not easy, restriction
this type of unity refers to cohesive expression of ideas within a work of art and singularity in notion of the images (parts) in the artwork
conceptual unity
this type of unity refers to how compositional unity and conceptual unity in the artwork
gestalt unity
this principle refers to the uniqueness and diversity as the use of several elements of design to hol dthe viewer’s attention and to guide the viewer’s through the work of art
variety
this principle refers to how the visual weight is evenly distributed in an artwork
balance
what are the three types of balance?
symmetrical balance, asymmetrical balance, radial balance
this type of balance refers to the elements of one side is the same on the other side, or in other words, the sides are mirrored
symmetrical balance
this type of balance refers to elements of one side is different on the other side but still the visual weight is still more or less equal
asymmetrical balance
this type of balance is achieved by radiating the design out from the center of the artwork
radial symmetry
this principle refers to the size of an object or artwork, relative to another object or artwork
scale
this scale refers when objects appear larger than normal and most of the time indicates grandeur, heroism, and any other epic virtues
monumental scale
this scale is the deliberate use of relative size in a work in order to communicate differences in importanec
hierarchial scale
this scale refers to when objects are distorted deliberately to create a supernatural or dream-like effect which is usually found in surrealistic art
distorted scale
this principle refers to the relationship between the sizes between individual parts and the whole
proportion
artists chooses an ___, or _____ where he makes his art as this _____ will dictate kind of image he can create
area, format, format
it is how artworks are proportioned and framed using 1:1.618 or known as
golden ratio
it is a method of composing visual images by dividing it into equal thirds
rule of thirds
the principle of drawing attention to a particular content in a work
emphasis