principles and elements of designs Flashcards

1
Q

Six integral components used in the creation of a design:

A
  • Line
  • Form and Shape
  • Texture
  • Color
  • Space
    -Value
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2
Q

Represents dignity, formality, stability, and strength

A

Vertical

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3
Q

Represents calm, peace, and relaxation

A

Horizontal

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4
Q

Represents action, activity, excitement and movement

A

Diagonal

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5
Q

Represents freedom, the natural, having the appearance of softness, and creates a soothing feeling or mood.

A

Curved

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6
Q

has an immediate and profound effect on a design

A

color

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7
Q

Warm Colors

A

Red, Orange, Yellow

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8
Q

Cool colors

A

Blue, Purple, Greens

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9
Q

you can enlarge or reduce the visual space if you incorporate this in your design.

A

space

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10
Q

The surface look or feel of something

A

texture

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11
Q

Reflects more light and therefore is a more intense color.

A

Smooth surface

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12
Q

Absorbs more light and therefore appears darker.

A

Rough surface

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13
Q

The relative lightness or darkness of a color

A

value

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14
Q

Degree of darkness of a color

A

shade

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15
Q

A pale or faint variation of a color

A

Tint

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16
Q

Parts of the design are equally distributed to create a sense of stability.

A

balance

17
Q

THE ELEMENTS WITHIN THE DESIGN ARE IDENTICAL IN RELATION TO A CENTERLINE OR AXIS

A

symmetrical

18
Q

Parts of a design are not identical but are equal in visual weight

A

Asymmetrical

19
Q

design elements radiate outward from the center

A

Radial balance

20
Q

Top and bottom parts are equal

A

Vertical balance

21
Q

left and right sides are equal

A

Horizontal balance

22
Q

Repeated use of line, shape, color, texture or pattern

A

Rhythm

23
Q

An element is repeated at the same repetition/interval each time.

A

Regular rhythm

24
Q

The beats of the element are random or are at irregular intervals.

A

Random rhythm

25
Q

The repeated element is identical with the exception of one detail increasing or decreasing gradually with each repitition.

A

Gradated rhythm

26
Q
  • The feature in a design that attracts one’s eye – the focal point
  • can be achieved through size, placement, shape, color, and/or use of lines
A

emphasis

27
Q

Comparative relationships between elements in a design with respect to size

A

Proportion and scale

28
Q

3:5 ratio

A

golden mean

29
Q

flow or feeling of action

A

movement

30
Q

Noticeably different
Can be created with
•Color
•Proportion and scale
•Shape
•Texture
•Etc.

A

Contrast

31
Q

achieved by the consistent use of lines, color, material, and/or texture within a design

A

unity

32
Q

7 Visual design principles:

A
  • Balance
  • Rhythm
  • Emphasis
  • Proportion and scale
  • Movement
  • Contrast
  • Unity