price and income elasticity of demand Flashcards

1
Q

elasticity

A

measure the responsiveness of demand to a change in a relevant variable.

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2
Q

price elasticity of demand

A

measure the extent to which the quantity of a product demanded is affected by a change in price

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3
Q

price elasticity of demand formula

A

change in quantity / change in price

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4
Q

interpretations of ped

A

price elastic - more than 1
price inelastic - less than 1
unitary price elasticity - equal to 1

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5
Q

why price elasticity of demand matters

A

revenue would increase - price cut
revenue would decrease - prices increase

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6
Q

Factors influencing ped

A

Price inelastic
- brand strength, necessity, habit
Price elasticity
- availability of substitutes

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7
Q

income elasticity of demand

A

measures the extend to which the quantity of the product demanded is affected by change in income

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8
Q

income elasticity of demand formula

A

change in quantity demanded % / change in income %

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9
Q

normal good

A

which demand increases as income increases

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10
Q

luxury and necessities Income elasticity

A

luxury - more than 1
necessities- less than 1 but not more than 0

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11
Q

Inferior goods

A

income rises demand falls

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12
Q

Limitations of calculating and using elasticities

A
  • other factors affect demand
  • competitors will react
  • many markets subject to rapid tech change
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