ppts Flashcards
what is decision making? (4 components)
-Choosing between alternatives/options
-In order to take (no) action
-to reach a certain objective
-in the face of a problem or opportunity
what is a programmed decision
mental shortcut established in advance to cope with recurrring problems/opportunities. Routines, habits, patterns.
decision making challenges:
-unclear information
-cognitive limitations to process information
-focussing on certain aspects of information
-looking for patterns and making connections
types of decision making
individual solo, individual dependent and group
what is the difference between the types of decision making
solo: individual choice. Dependent: Individual choice influenced by others. Group: choice made together with others.
what are economics?
the study on how people (individuals) choose to use their scarce resources in an attempt to satisfy their unlimited demands (what choices they make)
how do people choose according to economics?
People choose that what is the best in their own interest
They weight the pros and cons (benefits and cost) and determine which choice is best for them
most basic, orthodox rational choice:
Weighing monetary costs and benefits, choosing that option with the highest (best) financial outcome/ utility
thin model of rational choice
applying the most basic idea of rational choice to all realities
ideas of thick rational choice models
1.ignoring
2. monetize non-monetary values
3. utility
4. Individual weighing process/utility
what is utility
a term used to determine the worth or value of a good or service: the total satisfaction or benefit derived from consuming a good or service
* Utility is the idea of quantitively measuring economic value
ordinal utility
the concept of one good being more useful or desirable than another (qualitative, ranks)
what is a preference
A preference is a technical term usually used in relation to choosing between alternatives; someone has a preference for A over B if they would choose A rather than B
which approaches fall under rational choice?
any of a number of individual approaches that use the rationality assumption
difference thin and thick RC
thin: only monetary costs and benefits, all info available, focus on individual and no social aspects.
thick: any costs and benefits, not all info available, social aspects included.
what is statisficing?
making a choice without being able to know all information within the time available. Statisficers pick an options that is good enough for them. Opposite are maximisers who always want the best option.
are the basic assumptions different for thin and thick RC models?
no
difference between strictly and weakly preferred
strictly: A is better than B, and B is not better than A.
weakly: A is at least as good as B
when is a preference complete
if you can say what the relationship between the options is (A≥B, B≥A, A>B, B>A or A≡B)
what is an incomplete preference and how to solve it?
If you do not know what the relation is between the options (which you prefer over which). Can be solved by experiences, trusting other or relating to another experience.
what is a transitive preference
if it holds for all elements A, B, and C of its domain that if A>B and B>C, then A>C.
when is there no transitivity?
with insufficient discrimination (example of a 100 coffee cups where you add one extra grain in each cup, so you don’t taste the difference between cup 1 and 2, but it’s not transitive because there is a difference between 1 and 100)
basic assumptions of RC
-People have preferences
-These preferences are complete
-These preferences are transitive
when is an alternative uniquely best?
only if it is better than all other alternatives. if there is one you choose it.