Porter's πŸ– Forces Flashcards

1
Q

What is Porter’s 5 Forces?

A

Created by the Harvard Business School professor - Michael Porter (1979) .

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2
Q

What are these πŸ– Forces?

A
  1. Competitive Rivalry
  2. Supplier Power
  3. Buyer Power
  4. Threat of Substitution
  5. Threat of New Entry
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3
Q

What is competitive rivalry?

A
  1. No. and strength of competitors
  2. Quality of the products of the competitors
  3. Aggressive price-cuts and high impact marketing campaigns of the rivals for intense competition.
  4. Switching costs
  5. Customer loyalty
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4
Q

What is supplier power?

A
  1. Number of suppliers
  2. Size of suppliers
  3. Uniqueness of services
  4. Agility to substitute
  5. Cost of Changing
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5
Q

Buyer power?

A
  1. No. Of customers
  2. Size of each order
  3. Differences between competitors
  4. Price sensitivity
  5. Cost of changing
  6. Ability to substitute
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6
Q

Threat of substitution?

A
  1. Substitution performance
  2. Cost of changes
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7
Q

Threat of new Entry?

A

1.Time and cost of entry
2. Specialist knowledge
3. Economics of scale
4. Cost advantages
5.Technology Protection
6. Barriers to entry

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