Porter's π Forces Flashcards
1
Q
What is Porterβs 5 Forces?
A
Created by the Harvard Business School professor - Michael Porter (1979) .
2
Q
What are these π Forces?
A
- Competitive Rivalry
- Supplier Power
- Buyer Power
- Threat of Substitution
- Threat of New Entry
3
Q
What is competitive rivalry?
A
- No. and strength of competitors
- Quality of the products of the competitors
- Aggressive price-cuts and high impact marketing campaigns of the rivals for intense competition.
- Switching costs
- Customer loyalty
4
Q
What is supplier power?
A
- Number of suppliers
- Size of suppliers
- Uniqueness of services
- Agility to substitute
- Cost of Changing
5
Q
Buyer power?
A
- No. Of customers
- Size of each order
- Differences between competitors
- Price sensitivity
- Cost of changing
- Ability to substitute
6
Q
Threat of substitution?
A
- Substitution performance
- Cost of changes
7
Q
Threat of new Entry?
A
1.Time and cost of entry
2. Specialist knowledge
3. Economics of scale
4. Cost advantages
5.Technology Protection
6. Barriers to entry