Porter's 5 Forces Flashcards
1
Q
power of suppliers
A
who has the power in this relationship? is the business bigger than the supplier? do we have economies of scale?
2
Q
power of customers
A
who has the power in the market? who sets the price? price givers or takers?
3
Q
competitive rivalry
A
how is the market made up? how many competitors? monopoly, duopoly, oligopoly, free market?
4
Q
threat of new entrants
A
are the barriers to entry high or low? can anyone enter the market?
5
Q
threat of substitutes
A
are there clear substitutes to the product or business? where else could people spend their money?
