Planning and Evaluation of Health Promotion Flashcards
what is a lifecourse approach?
aims to increase the effectiveness of interventions throughout a persons life
what is a settings approach?
programmes/project designed for delivery in specific locations
what is the first phase in health promotion planning?
assessment of what a client or population group needs to enable them to become more healthy
what is the planning framework for health promotion?
identify needs and priorities, set aims and objectives, decide best ways to achieve the aims, identify resources, plan evaluation methods, set an action plan, implement your plan
what is stage 1 of health promotion?
identify needs and priorities e.g., oral cancer - public awareness
what is stage 2 of health promotion?
set aims and objectives (aims are broad and objectives are specific)
what is the SMART guide to setting useful objectives?
specific, measurable, appropriate, realistic, time-related
what is stage 3 of health promotion?
identify appropriate methods for achieving objectives (community development/mass media/professional development)
what is stage 4 of health promotion?
identify resources (funding)
what is stage 5 of health promotion?
plan evaluation methods (process, impact, outcome)
what is stage 6 of health promotion?
setting an action plan (identify tasks, person responsible for task resources to be used, timescale/timeline, means of evaluation)
what is the final stage of health promotion?
action or implementation
what does evaluation assess?
results, determine whether objectives have been met, find out if methods used were appropriate and efficient
what are the 3 E’s of evaluation?
efficiency, effectiveness and economy
what is process evaluation?
addresses process of programme implementation/dissemination, tells us about the particular programme and factors responsible for success or failure
what is impact evaluation?
refers to immediate effects often done at the end of a programme, use of questionnaires to determine change in behaviour/increase in knowledge
what is outcome evaluation
assessment of longer term effects, looks at changes in behaviour a year later
what are research methods used in evaluation?
semi-structured interviews, observation, focus groups, self-response surveys, interview-based surveys, telephone interviews
what can using mass media do?
raise consciousness, convey simple information
when is mass media more effective?
if it is part of an integrated campaign including elements such as one-to-one advice
what can mass media not do?
convey complex information, teach skills, shift peoples attitudes and beliefs, message ignored if beliefs challenged, change behaviour in absence of other enabling factors
what are the main components of child smile?
childsmile care, childsmile nursery and school, childsmile practice
what happens with childsmile care?
every child receives toothbrushes and toothpaste for home use to the age of 5, 3 and 4 year olds attending nursery have free daily supervised toothbrushing
what happens with childsmile nursery and school?
fluoride varnish applications in 20% most deprived nursery and school populations
