Planning and conducting research: Sampling

Question 1

Sample

Answer 1

Group of people who are taking part in a study taken fro the larger population

Question 2

Target population

Answer 2

The entire set of people researchers want to generalise to

Question 3

Opportunity sampling

Answer 3

When you use whoever is immediately available e.g go out and ask passers-by

Question 4

Self selecting / volunteer sampling

Answer 4

Use whoever puts themselves forward e.g. advertise in the paper

Question 5

Random sampling

Answer 5

Every member of these target population has an equal chance of being selected e.g. selected by computer from the electoral roll

Question 6

Snowball sampling

Answer 6

At least one participant is recruited and then they recruit the next person and so on