PEST - Economic Flashcards
What is Economic Growth
UK economic growth is measured using gross domestic product (GDP) which looks at the value of goods and services produced in the UK economy over one year.
Real GDP takes into account the rate of growth in the size of the UK economy taken into the account the effects of inflation.
The business cycle
The business cycle is a measurement of economic growth over time. It has four distinct phases, boom recession, recovery and slump.
Boom
A boom is characterised by period of very strong, economic growth and high levels of business and consumer confidence.
Firms are investing heavily to try and satisfy high levels of consumer demand, and this in turn create jobs and increases standards of living as unemployment levels are very low .
Booms risk the overheating of the economy as demand cannot ultimately be satisfied. There is a pressure on firms to raise wages as inflationary pressures build, and this adds to a firms cost.
Businesses and economic booms
Shortage of skilled staff
Higher labour costs
Firms operate near full capacity
Recession
A recession is two successive quarters of negative economic growth
Businesses and Recessions
Price sensitive consumers
Job security fears
Business failures
Slump
A slump is technically a period of prolonged economic decline. Characterised by high levels of unemployment ,negative GDP, low business and consumer confidence and very limited investment.
It is similar to a recession, but it lasts longer than the effects are more profound.
Business strategies in recessions
Find new markets
Reduce selling prices
Cut costs
Recovery
The recovery phase marks the first signs of economic growth returning
Any growth is very uncertain at this stage, and both businesses and consumer competence levels remain low, and they are sure that grateful continue and can be sustained .
Business and economic recovery
- rising levels of employment
- increased capacity utilisation
- gradual increase in investment
What is inflation
Inflation is the general tendency for prices to rise
Inflation means an increase in the cost of living as the price of goods and services rise
Employees, seek higher wages to offset the increasing price. This adds to a firms cost and forces them to raise prices even higher which then results in additional calls for high wages.
Government and inflation
Maintaining a low and stable rate of inflation is a key economic objective for the government.
The government set the Bank of England an inflation target (2%) that they need to meet using the tool of interest rates (monetary policy)
Measurement of Inlflation
The main measure of inflation used in the UK is currently the Consumer Price Index (CPI)
The CPI looks at the average spending habits of UK consumers by examining the spending habits of a few thousand chosen households who keep a record of their spending over a two week period each month.
Each item is given a weighting depending on how important they are in the typical basket of goods.
Causes of inflation
There are two main causes of inflation
Demand-Pull - occurs when there is too high a level of demand within the economy for goods and services. Businesses continually raise their prices in order to ration the supply.
Cost-Push - when the costs involved in the production of goods and services rise and this additional cost is then passed onto the consumer in the form of higher prices.
Government and inflation
Cap public sector pay rises
Raise taxation to cut demand
Cut government spending
Encourage greater competition in markets
Lower the supply of pounds to raise its value.
Deflation
Deflation is a general tendency for price levels of goods and services to fall over period of time.
Consumers might save their money instead of spending it because they see prices falling and expect this to continue. Are therefore waiting for the lowest price
Firms see a fall in demand and this leads to the need for further cost cuts and a decline in economic growth.
Interest Rates
Interest rates can be expressed as the financial reward for the lending of money or the financial cost for the borrowing of money.
Interest rates effects
Falling Interest Rates
- rising incomes
- increased spending
- higher investment
- lower unemployment
- depreciation of the £’s value
Rising interest rates
- falling incomes
- less spending
- lower investment
- higher unemployment
- appreciation of the £’s value