Persuasive Techniques Test Flashcards
Adjective
A word used to describe something
Adverb
A word that has an impact on the doing word
Alliteration
Repetition of a certain word
Appeals
Targeting a particular emotive response
Anecdote
A short story to prove a point
Cliche
A common saying
Emotive Language
Using language to provoke emotion
Colloquialism
A word or phrase common to a particular country
Connotations
A word that has other feelings attached to it
Direct Address
Addressing someone by name or title
Ethos
Highlights Credibility
Evidence
Using facts, research, or statistics to prove your point of view
Hyperbole
Emphasizes the ideas by overstressing the main point
Inclusive Language
Directly addressing the reader as a member of a group
Imagery
Descriptive writing to create an image in the reader’s mind