PERSUASIVE TECHNIQUES KNOWLEDGE TESTS

Question 1

Repetition

Answer 1

The repeated use of words, phrases, or ideas for emphasis.

Question 2

Anaphora

Answer 2

The repetition of a word or phrase at the beginning of successive clauses. ​

Question 3

Tricolon

Answer 3

A series of three parallel words, phrases, or clauses.

Question 4

Antithesis

Answer 4

The juxtaposition of contrasting ideas in balanced phrases.

Question 5

HYPERBOLE

Answer 5

An exaggeration used for emphasis or effect.

Question 6

METAPHOR

Answer 6

A figure of speech that compares two unlike things without using “like” or “as”.

Question 7

Analogy

Answer 7

A comparison between two things, typically for the purpose of explanation or clarification.

Question 8

Inclusive language:

Answer 8

Words like “we” and “our” to create a sense of unity with the audience. ​

Question 9

Expert opinion

Answer 9

Citing authorities or experts to lend credibility to an argument.

Question 10

Call to action

Answer 10

A direct appeal to the audience to take a specific action. ​

Question 11

Loaded language:

Answer 11

Words with strong positive or negative connotations to influence the audience. ​

Question 12

Bandwagon:

Answer 12

Appealing to the desire to follow the crowd or be on the winning side.

Question 13

Alliteration

Answer 13

The repetition of initial consonant sounds in nearby words

Question 14

Assonance

Answer 14

The repetition of similar vowel sounds in nearby words. ​

Question 15

Chiasmus

Answer 15

A rhetorical device in which the second part of an expression is balanced against the first

Question 16

Euphemism:

Answer 16

A mild or indirect word or expression substituted for one considered harsh or blunt. ​

Question 17

Parallelism

Answer 17

The use of similar grammatical structures in two or more parts of a sentence. ​

Question 18

Synecdoche

Answer 18

A figure of speech in which a part is used to represent the whole. ​

Question 19

Personification:

Answer 19

Giving human characteristics to non-human things or ideas. ​

Tone and mood​

Question 20

Tone

Answer 20

The author’s attitude toward the subject or audience.

Question 21

Register

Answer 21

The level of formality in language use.

Question 22

Connotation

Answer 22

The emotional or cultural association of a word beyond its literal meaning.

Question 23

Diction:

Answer 23

The choice and use of words and phrases in speech or writing.

Question 24

ETHOS

Answer 24

An appeal to the credibility or character of the speaker. ​

Question 25

PATHOS

Answer 25

An appeal to the emotions of the audience. ​

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Question 26

LOGOS

Answer 26

An appeal to logic and reason.