Persuasive Techniques Flashcards
0
Q
Avant-Garde
A
Advertisers make it seem your the first one to have a product because it so new.
1
Q
Bandwagon
A
People selling product make you feel like you’re the only one without it.
2
Q
Testemonials
A
Advertisers use celebrates and people to enforce products.
3
Q
Facts & Figures
A
Statistics, percentages, and numbers are used to convince you the product is better.
4
Q
Transform
A
Technique wants you to have good feelings created with the ad.
5
Q
Logos
A
Appeals to logic uses facts, statistics, and examples.
6
Q
Pathos
A
Appeals to emotions through language and imagery.
7
Q
Ethos
A
Appeals to ethics by making audience believe that the writer is credible.
