persuasive techniques Flashcards

1
Q

anecdote

A

a personal story

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2
Q

emotive language

A

words or phrases that create an emotional response in the audience.

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3
Q

exclusive language

A

words or phrases that exclude the audience.

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4
Q

facts and statistics

A

the use of facts and/or statistics to support ideas.

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5
Q

high modality

A

certain language

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6
Q

imagery

A

descriptive language that paints a picture for the audience.

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7
Q

inclusive language

A

words or phrases that include the audience.

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8
Q

low modality

A

uncertain language.

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9
Q

repetition

A

to repeat a word or phrase

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10
Q

rhetorical question

A

a question asked without expecting an answer

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11
Q

short sentence structure

A

a short sentence

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12
Q

single sentence paragraph

A

a paragraph that is only one sentence.

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13
Q

connotation

A

the ideas, feelings or concepts associated with specific words, phrases.

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14
Q

hyperbole

A

exaggerated statements or claims, not to be taken literally.

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15
Q

hypophora

A

a question that is asked and immediately answered.

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16
Q

pun

A

play on words

17
Q

tone

A

the way the author expresses their attitude through their writing. not what they are saying, but how they are saying it.

18
Q

tricolon

A

groups of three clauses, phrases or words in a quick succession.

19
Q

accumulation

A

this means to mass, pile or heap. Its the gathering of scattered points listed d together.

20
Q

cumulative sentence

A

a sentence where the main information is given at the start, followed immediately by further details and specifics which can clarify things for an audience.

21
Q

contrast

A

two things that are strikingly different from each other.

22
Q

nominalisation

A

the use of nouns over verbs.

23
Q

register

A

the degree or formality in language.