persuasive techniques Flashcards
anecdote
personal story
emotive language
words or phrases that create an emotional response in the audience
exclusive language
words or phrases that exclude the audience
facts and statistics
the use of facts and or statistcs
high modality
certain language
imaginary
descriptive language that paints a picture for the audience
inclusive language
words or phrases that include the audience
low modality
uncertain language
repetition
to repeat a word or phrase
rhetorical question
a question that is asked without expecting an answer
short sentence structure
a short sentence
single sentence paragraph
a paragraph that is only one sentence
connotation
the ideas, feelings or concepts associated with specific words,phrases
hyperbole
exaggerated statements or claims, not to be taken literally
hypophora
a question that is asked and immediately answered
pun
play on words
tone
the way the author expresses their attitude through their writing. not what they are saying, but how they are saying it
Tricolon
groups of three clauses, phrases or words n quick succession
accumulation
this means to mass, pile or heap. its the gathering of scattered points listed together
cumulative sentence
a sentence where the main information is given at the start, followed immediately by further details and specifics which can clarify things for audience
contrast
two things that are strikingly different from each other
nominalisation
the use of nouns over verbs
register
the degree of formality in language
