Persuasive Language Flashcards
0
Q
Emotive Response
A
The way an advert makes you feel.
1
Q
Target Audience
A
The type of person an advert aims to attract.
2
Q
Typography
A
The type of font used
This includes colour, texture, and size
3
Q
Visual
A
The picture(s) in an advert.
4
Q
Techniques
A
The “tools” advertisers use.
5
Q
Slogan
A
A short, catchy phrase designed to catch the audience’s attention.
6
Q
Ad “Spinner”
A
A person whose job it is to play with words.
