Persuasive Divices Flashcards

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1
Q

Technique: Alliteration

A

Repetition of a sound at the beginning of words, (bashful bachelor)

  • captured attention
  • adds empathises to the writers point
  • Draws attention to the key word
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2
Q

Analogy

A

Comparison between two things; helps the audience to draw conclusion about the similarities.

  • explains a complex point in more familiar terms
    -can help to make the contention look simple and obvious
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3
Q

Anecdote

A

A brief personal account story

  • often entertaining, dramatic or humorous
  • personal angle engages the reader
    -carries weight with the reader as a “true story”
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4
Q

Appeal to a sence of justice

A

Engages with peoples belief that everyone deserves fair treatment

  • Aroused anger at a perceived injustice
  • positions the audience to agree that action needs to be taken to restore equality
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5
Q

Appeal to being modern and up to date

A

Engages with peoples desire to be progressive and part of the in-crowd

Suggest the new is always better than the old appears to the desire to be thought of as “ahead of the pack” or “on trend”

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6
Q

Logos

A

Refers to rational understanding
Appears to the audience sense that logic and reason are reliable and truthful. It involves employing devices such as statistics jargon and formal language.

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7
Q

Ethos

A

Relates to character, morality, and dignity. Writers use information and evidence that establishes credibility and character features such as anecdotes.

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8
Q

Pathos

A

Is the power to evoke sympathetic emotions, emotive language, and figurative language are used

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9
Q

Appeal to fear

A

Play some peoples tendency to react to emotionally when they’re safety security country or love ones are threatened.

Usually works by portraying an extreme scenario has been highly probable

Inclines Raiders to agree to propose solutions to allay their fears

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10
Q

Appeals to financial self interest

A

Relates to peoples concern about their financial well-being

Provide strong emotions such as outrage it’s been taken advantage of . This position read us to fill ignorant at those who want to raise prices and suspicious of their true motives.

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11
Q

Attacking language

A

Used to denigrate opponents and by implication their point of view.

Draws attention away from reasoned arguments by appealing to read emotions
Positions related to agree that even individual is flawed their message must be too

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12
Q

Cliche

A

A Familia but overused expression that carries a range of associations

Conveys meaning in an economical way

Can help readers feel more comfortable with an idea

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13
Q

Creating a dichotomy

A

The tactic of dividing people or ideas into two opposing groups, one good and one bad.

Simplifies the debate by suggesting that the issue is black and white suggesting that the interest of others are in competition with those of the audience .

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14
Q

Inclusive language

A

Involves the reader directly in the issue by using first person plural pronouns such as “we”and “us”

Makes Rita feel included and that’s their views. Count encourages reader to agree since this view is apparently shared by the group as a whole.

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15
Q

Jargon

A

Specialised language used by experts in a particular field of knowledge

Can help to convey the writers expertise in a field

Can suggest objectively or fact based opinion, adding credibility to the argument

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16
Q

Metaphor and simile

A

Types of figurative language that describe one thing in terms of another.

Capitalises on associations with a vivid image

Can vote emotions in the reader

17
Q

Overstatement exaggeration and hyperbole

A

The use of dramatic forceful language to exaggerate the real situation.

Arouses emotion in the reader
‘Wore case scenario’ plays on readers fears

18
Q

Pun

A

A play on Word or phase that gives it multiple meanings.

Often humorous gaining readers, attention and empathises the readers point

19
Q

Reson and logic

A

Supporting an argument with evidence or dedication

Create a credible argument by offering strong evidence and strong connections between the contention and the evidence . Makes the writer seem knowledgeable and their opinion seems well thought through and researched.

20
Q

Repetition

A

The repeating of words, phrases or ideas.

Emphasises the writers point of view and captures attention makes the point in a more memorable way communicating a sense of urgency or conviction

21
Q

Sarcasm

A

The use of a word to say something deliberately untrue, especially in order to insult someone.

Makes a subject look or feel foolish
Positions the audience to regard the issue in a humorous light

22
Q

Sarcasm

A

The use of a word to say something deliberately untrue, especially in order to insult someone.

Makes a subject look or feel foolish
Positions the audience to regard the issue in a humorous light

23
Q

Rhetorical question

A

A question that requires no answer usually because the answer is implied

Positions the reader to agree by assuming their answer will be the same as the writers

Engages read up by addressing them directly