persuasion techniques Flashcards

1
Q

Adjective

A

descriptive words used to add emphasis to create an emotional response

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Alliteration

A

repetition of the initial consonant sounds in order to emphasize certain words and make them more credible

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Anecdotes

A

short personal stories used to connect with the audience and add evidence or credibility

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Assertion

A

an idea is presented as fact without full explanation or evidence: used to assert authority and make claims sound factual

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Attacks

A

speaker/writer addresses and opposing view or speaker and attacks their argument or character

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

Bias

A

presentation of only one side of an issue or viewpoint ans is used to subjectively influence an audience

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Connotation

A

the ideas of feelings that certain words invoke and is used to create an emotional response in an audience

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Credibility

A

(Ethos) is the establishment of authority and reliability and is used to gain confidence and trust of the audience

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Emotion

A

(Pathos) is feeling accentuated or brought up by experiencing love, hate, fear etc. an appeal to emotion is is to engage the audience and create an emotional repose

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Exaggeration

A

representation of something as greater than is actually the case, is used to grab the attention of the audience and emphasize certain points

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Evidence

A

the fact or information that indicate whether a view is true or valid and is used to give weight to an argument or belief

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Figurative Language

A

is used yo create imagery and express the non literal it can help to make and idea more emotive, vivid and convincing

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Generalization

A

the inference that a claim is true for most people or a majority and is used to speak to prevailing beliefs or prejudices of an audience

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Jargon

A

special words or expressions used by a profession or certain group: it is used to signal credibility

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Loaded Words

A

are words charges with an underlying meaning or implication and are used to produce emotion in an audience

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Pronouns

A

are words that take the place of nouns and are used to create a seance of unity with an audience or distance from a common enemy

17
Q

Reason

A

(Logos) the power of the mind to think and form judgments logically: it is used to appeal to the rationality of an audience

18
Q

Rule of Three

A

when groups of 3 adjectives pr phrases are used to make ideas more memorable

19
Q

Repetition

A

the re occurrence of certain words of phrases is used to emphasize certain idea ans make them more memorable

20
Q

Rhetorical Questions

A

statement which are voices as a question but not meant to be answers: they are used to imply certain answers and draw audiences to certain conclusions