Persuasion Flashcards by Rib La Struckton | Brainscape

Q

Normative Social Influence

A

Deutsch & Gerrard, 1955

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Q

Legitimisation of Paltry Favours

A

Cialldini & Shroeder (1976)

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Q

Too much fear is bad

A

Morns & Swann (1996)

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Q

Easier names to pronounce, more trustworthy

A

Newman et al 2014

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