Pathway To Success Flashcards
Active Listening
Process Of Using Verbal And Non-Verbal Signs That Show The Speaker You Are Interested In What They Are Saying
Average Ticket
How Much Your Typical Guests Spends Per Visit On Services And/Or Products
Body Language
Communication Cues Provided By The Movement And Position Of The Body
Booth Rental
Business Process Where A Stylist Can Rent Space Within An Existing Salon And Run Their Own Business Performing Cosmetology Services (Also Known As Chair Rental)
Brand
“Mental Imprint” Characterized By A Symbol Or Logo That Is Earned And Belongs To A Product, Service, Organization, Individual And/Or Event
Business Plan
Report Or Plan Of Action That Describes The Current Or Projected Future Of A Business
Business Records
All Records Associated With A Business That Must Be Organized And Maintained To Satisfy All Federal, State, And Local reporting And Taxing Requirements
Cancellation List
List Containing The Information Of Guests Who Could Not Be Booked An Appointment On The Time And/Or Day That They Originally Requested
Capital
The Money You Will Invest To Start Your Business
Close-Ended Question
Question That Can Be Answered In A Few Words And Does Not Require Elaboration
Commission
Percentage Of Dollars Brought Into The Salon From Guest Services And Products Sold By A Particular Stylist
Consultation
The Process Of Obtaining The Information You Need From Your Guest In Order To Suggest Services, Products And Solutions To Their Hair And Body Needs
Consumption Supplies
Supplies Used In The Daily Operation Of The Salon
Corporation
Business Comprised Of A Group Of Stockholders Who Have A Proprietary Interest In The Company And Its Welfare
Ethics
The Principles That Guide Your Professional Behavior
Goal
A “Target” That Is Planned, Monitored And Reached Within A Scheduled Time Frame
Guest Referral
The Process Of Gaining A New Guest Who Was Referred To You By An Existing Guest, Usually Through A Word-Of-Mouth Recommendation
Guest Retention
When Guests Continuously Return For Scheduled Services, Remaining Loyal To The Salon And You
Guest Service Cycle
Guest Service Blueprint Used To Ensure A Satisfactory Guest Experience At Each Stage Of The Guest Visit
Impression Management
The Attempt To Ensure Only Positive Impressions Of You Are Perceived By Your Guests
Insurance
A Written Agreement That Once Purchased, Guarantees That The Business Is Protected In The Events Of Accident And Injury, Fire, Theft And Loss Of Ability To Do Business
In-The-Chair-Rebooking
Rebooking Your Guests Before They Leave The Styling Station
Job Description
Document Stating All The Responsibilities And Tasks For A Particular Job Position
Marketing
The Use Of Written, Verbal, And Visual Communication Designed To Attract Potential Guests To Your Business
Networking
Utilizing Social Settings As An Opportunity To Meet New Guests
Non-Verbal Communication
Unspoken Messages Sent Through Eye contact, Facial Expressions And Body Language
Open-Ended Question
Question That Requires More Than A Few Words To Answer And Is Used In An Effort To Draw Out Information
Paraphrasing
Using Your Own Words To Summarize What You Heard The Speaker Say
Partnership
When Two Or More Persons Share In The Ownership And Operations Of A Business
Personal Hygiene
Following A Daily Routine To Maintain Your Body’s Cleanliness
Personnel
The Employees Of All Positions In A Particular Business Or Company
Portfolio
A Collection Of Your Best Work In Digital Or Paper Form
Professionalism
Behaving In A Manner Appropriate For Your Business Setting
Rebooking
The Process Of Scheduling Your Current Guest’s Next Appointment Prior To Them Leaving Your Salon
Record Keeping
The Accounting Practice Of Maintaining And Organizing All Business Records
Resume
A Communication Tool That Catalogs And Summarized Your Education, Employment History And Professional Accomplishments
Retail Supplies
Professional Products That Are Sold To Guests Through Your Recommendations Based On Their Hair And Body Needs
Salon Operation
The Skills And Processes Necessary To Run A Successful Salon
Self-Esteem
Overall Evaluation Of Self-Worth
Sole Proprietor
A Business That Is Solely Owned And Managed By One Person
Stereotype
A Widely Held Belief About People Who Share A Common Trait Or Belong To A Particular Group
Stress
Physical And Psychological Responses To Demanding Situations
Target-Market
Those Individuals Who Are Most Likely To Purchase Your Services And/or Products Through Direct Marketing Efforts
Up-Selling
Also Known As Ticket Upgrading, Is The Action Of Selling Your Guest Additional Services And Or Products Based On Needs And Solutions Also Known As “Add-On” Services Or Products
Value-Added Service
Giving Your Guests A Higher Level Of Guest Service Than That Offered By Your Competitors, Thereby Creating The Perception Of Value To Your Guests
Verbal Communication
Using Words Or Language To Communicate
Written Agreement
Any Formal Document That Is A Signed Agreement Between Two Parties And Predetermines How Certain Situations Will Be Handled Should They Arise
