Parcial Flashcards

1
Q

What is a Firm?

A

A firm is an individual or organization that tries to earn a profit by providing products that satisfy people’s need

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2
Q

What does a Firm need to earn profits?

A

To earn a profit, a business needs management skills to plan, organize, do staffing, and control. It needs marketing expertise to determine what products consumers need and want and to promote them. It also needs financial resources and skills

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3
Q

What do managers do?

A

In essence, managers plan, organize staff, and control, the tasks required to carry out the work of the company.

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4
Q

Stakeholders

A

People who have an interest in an organization. They are divided into inside stakeholders (Shareholders, managers, the workforce) and outside stakeholders (customers, suppliers, government, trade union, local communities or the general public)

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5
Q

What types of firm are there according to the economic sector?

A

Primary (Extraction), Secondary (Production), Tertiary (Services)

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6
Q

What types of firm are there according to the type of ownership?

A

Sole Trader, Partnership, Company (Private Limited and Public Limited) Franchises, Worker Co-Operatives

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7
Q

What is Social Responsibility?

A

Business´s obligation to maximize its positive impact and minimize its negative impact on society.

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8
Q

What is the importance of Management?

A

Managment is a process designed to achieve an organization´s objectives by using its resources effectively and efficiently in a changing environment.

Effectively means having the intended result; efficiently means accomplishing the objectives with a minimum of resources. Every organization, in the pursuit of its objectives, must acquire resources and coordinate their use to turn out a final good or service.

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9
Q

What are the functions of a manager?

A
A)Planning (Objectives and decisions that derive from the organization´s mission) 
-Strategic Plans 
-Tactical Plans 
- Operational Plans 
B) Organizing (Structuring of resources and activities)
C) Staffing (Hiring)
D) Directing (Motivate and leadI)
E) Controlling (Evaluate and Measure)
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10
Q

What is competitive Advantage?

A

It refers to what sets the organization apart from others and provides it with a distinctive edge in the marketplace

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11
Q

What is Strategy?

A

Plan of action that prescribes resource allocation and other activities for dealing with the environment achieving a competitive advantage and attaining organizational goals.

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12
Q

Core Competence

A

Is something that the organization does well in comparison to its competitors.

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13
Q

Level Of Strategy

A

Corporate level strategy, business level strategy and functional level strategy

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14
Q

What is the PEST analysis and what does it analyze?

A

It analyzes the Political (Legislation, Stability, Taxes), Economical, Sociological (Trends, Demography, Attitude), Technological Environment outside the business.

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15
Q

What are the Porter´s forces and what do they do?

A

Industry Diagnosis

A) They are 5 key points to take into account to understand the present situation of an industry. It’s useful for defensive purposes and to shape action

B)The Forces are: New Competitors (Barries to entry and reactions from competitors); Suppliers Power, Customers Power; Product Substitutes; Rivalry Among Competitors.

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16
Q

Definition of a JIT

A

A way of producing where suppliers deliver materials when materials are needed and not before

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17
Q

What is Efficiency?

A

Relates the outcome with the resources used q

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18
Q

What is Effectiveness?

A

To get the job done

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19
Q

What strategies can be used to counter the Porter Forces?

A

Differentation, Cost Leadership, Focus (Concentrate on a specific regional market or buyer group)

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20
Q

What is the Life cycle analysis and what does it do?

A

It distinguish between 4 different time lapses in the life of a product to determine the position it has. The cycles are: introduction, growing, maturity (innovation), and decline

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21
Q

What strategies can be used with the life cycle analysis?

A

Innovate and positioning (Introduction), market share (Growth), Efficiency and investment Profitability (Maturity), Harvest and Exit (Decline)

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22
Q

What Is the Value Chain of a firm?

A

A) Is a set of activities that a firm operating in a specific industry performs in order to deliver a valuable product or service. The appropriate level for constructing a value chain is the business unit, not division or corporate level. Each of the steps of the value chain add value to the end product

B) Primary Activities: Inbound logistics, operation, outbound logistics, marketing, service.

C) Using support activities helps make primary activities more effective. Increasing any of the four support activities helps at least one primary activity to work more efficiently.

D) Support Activities: infraestructure, technological development, Human Resources management, procurement.

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23
Q

What is SWOT matrix?

A

It gives a clear view of the general strategic situation of the business.

Strengths, weaknesses, Opportunities and threats

Reinforce Strengths, Overcome Weakness, Take Advantage of Opportunities and minimize threats.

24
Q

Forward Integration

A

It’s when the supplier, instead of selling the product to distributors, sells it directly to the customer

25
Difference between perceived quality and intrinsic quality
Perceived quality is the one that we assume as consumers, while intrinsic quality is the one that you can measure
26
Mention the 4 competitive environments
Pure Competition Monopolistic Competition Oligopoly Monopoly
27
What does the BCG Matrix Analyze?
The products of an industry
28
What is the BCG Matrix?
A Matrix that organizes business along two dimensions, the business growth rate (How rapidly the business is increasing) and the market share (Whether a business unit has a larger or smaller share than the competition)
29
Definition of Business Model
It describes how an organization creates, distributes, and captures values
30
How can you represent your business model?
``` Customer Segment Value Proposition Channels Customer Relationship Revenue Streams Key Sources Key Activities Key Partnerships Cost Structure ``` B) The right part of the Calva is about value and relationship whereas the left one talks about efficiency
31
Innovation
Any change based in knowledge that creates value (This Knowledge doesn't need to be technological). The Test of Innovation lies in its success in the market. place
32
Types of Innovation
Product, Process, Marketing, and Organizational Innovation
33
Effects of Innovation
Generates more value by increasing sales or by reducing production costs Better Margins Improves Sales Figures and Earnings Enhance workforce skills Allows to maintain employment levels
34
Factors of Productions
When they can develop a forward integration No substitutes When Suppliers produce different products Concentrated Industry When Changing of suppliers cost a lot
35
Suppliers are powerful when
.
36
Customers are powerful when
.
37
PEST
Useful to analyze the environment, the possible changes and how these changes will affect my business
38
The Five Forces Analysis is a great tool to analyze
The Level of competitiveness and attraction of an industry
39
In a SWOT matrix
strengths and weaknesses are internal while opportunities and threats are external
40
One of the requirement of a pure competition market is a
Standarized Product
41
Basic Individual Right that must exist in order to have a real free enterprise system:
Right to own property, to earn profits and use them, decide how their business operates, right to choose their career
42
Primary goal of all businesses
To earn Profit
43
Pure Competition
Standardized products. Large number of independent sellers and each seller is a price taker rather than a price maker
44
Monopolistic Competition
Products are differentiated from each other (Products are substitute but not alike)
45
Oligopoly
Small Number of companies generate and control the entire supply of a good or service
46
Monopoly
One firm sells a unique product into which entry is blocked
47
Costs...
Don´t have to do anything with prices because the consumer doesn't care about them
48
Synergy
When organizational effects interact to produce a joint effect that is greater than the sum of the parts
49
Important thing about strengths and weaknesses in a SWOT Matrix
They are relative, you can compare to other
50
Prices are
Always fixed by supply and demand, they have nothing to do with cost
51
BCG Matrix
Used to Analyze products
52
Economics of Scale
The More units we produce, the lower cost per unit
53
Just in time situation
A new way of producing that reduces costs
54
The Canvas Model
Shows the business model of a company. The right part is about value and relationship, the left one is about efficiency. That's why its important to analyze first the customer segment
55
Best Example of Innovation
Nespresso