Paper 3 Flashcards
1
Q
what is a laboratory experiment?
A
- quantitative research method
- an experiment that is conducted in a highly controlled setting and standardized procedure that accurately measures how changes in the IV affect the DV
- allows the researchers to control for extraneous & confounding variables (variables that may influence the results of the study)
- high internal validity, but low ecological validity
2
Q
what is a field experiment?
A
- quantitative research method
- an experiment that is conducted outside of the laboratory, in the “real world”
- difficult to control for extraneous variables, cannot be easily replicated, high ecological validity, reduces chances of demand characteristics interfering with the research/data, etc
3
Q
what is a quasi-experiment?
A
- quantitative research method
- an experiment where the participants are grouped together based on shared traits/characteristics/behaviours
- does not show direct causation but is able to imply causality between an IV and DV
4
Q
what is a natural experiment?
A
- quantitative research method
- an experiment where the IV is naturally occurring and out of the researcher’s control
- high ecological validity; results are more likely to be applicable and generalizable to other populations/real life situations
5
Q
what is correlation research?
A
- quantitative research method
- when an experiment cannot be conducted but data collected shows a relationship between two variables
- helps spot connections between variables without manipulating any
- when one variable changes, another does too
- positive correlation: when both variables are affected in the same way
- negative correlation: when one variable increases and the other decreases
- bidirectional ambiguity; since no IV is manipulated, it is impossible to know if x causes y or vice versa, if it is just coincidental, or if the results are actually due to a third variable
6
Q
what is an interview?
A
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- structured conversation where participant(s) are asked a series of questions by the researcher
7
Q
what is a structured interview?
A
- the interview schedule states exactly what questions should be asked & and the order of the questions
- thus, the interview procedure is highly controlled
- very similar to questionnaires, but the interviewer asks the questions and may guide the participant
- data gathered in a structured interview is easy to analyze and compare with the data of other interviewees that have been asked the same questions
- highly standardized -> reasonable to have a large sample size
- may appear somewhat artificial as the interviewer is bound to the interview schedule
- quantitative research method
8
Q
what is an unstructured interview?
A
- the interview schedule only states the specific topic and the available time
- it is open to the interests and motivation of the interviewee/participant; they can reveal more about themselves compared to a structured interview
- results of an unstructured interview may be seen as more valid than those of a highly structured interview
- however, data may be difficult to analyze with a larger sample size
9
Q
what is a semi-structured interview?
A
- often preferred in modern psychology
- should look like an informal conversation; however it still follows an interview schedule
- involves a set of open-ended questions that permit the participant to answer more freely (while maintaining the focus of the interview)
- interviewers may also ask the participants additional questions if needed (ex. something of interest that should be explored in more detailed)
10
Q
what is a focus group interview?
A
- a group interview
- may feel much more natural than an one-on-one structured interview
- listening to others may spark ideas and encourage conversation
- saves time, as several people can be interviewed in a shorter period of time
- however, a strong voice in a focus group may intimidate the other participants -> others may not end up contributing
- may lead to conformity effects; people in the focus group may “blindly” follow the/agree with the ideas of somebody else
11
Q
what is an observation?
A
- a data collection method that aims to describe behaviour WITHOUT trying to establish causality/cause-and-effect relationships
- most observations take place in a natural setting (naturalistic observation)
- not possible to record everything in the observational field
- researcher bias; the observation should not be affected by what the researcher expects to find
- to counteract the potential problem of researcher bias, researcher triangulation can be used (multiple researchers observe the same behaviours -> compare the results of their conclusions -> consistent conclusions = high inter-observer validity)
- if the researchers’ notes do not produce similar data/conclusions, then the variables may have been poorly operationalized or the procedure has been poorly designed
12
Q
what is a naturalistic observation?
A
- observation that takes place inn the participants’ natural environment
- the researcher should NOT interfere with the participants’ naturally occurring behaviour
- to reduce reactivity, the researcher could spend some time with the participants before the observation begins
13
Q
a participant observation?
A
- an observation made where the researcher is part of the group being observed
14
Q
a non-participant observation?
A
- an observation made where the researcher is NOT part of the group being observed
- the researcher wants the participants to act like how they would normally, which can be very difficult due to reactivity
15
Q
covert vs overt observations?
A
- COVERT: the participants do not know that they are being observed by the researcher in order to ensure that they behave in natural ways
- OVERT: the participants are aware that there is a researcher observing them
16
Q
what is a survey?
A
- a way of collecting info from a large and dispersed group of people rather than a very small number (such as in interviews)
- may combine both qualitative and quantitative data
- surveys often used questionnaires with closed questions, as it makes the statistical analysis of the data much easier
- extremely efficient; provides large amounts of data at a relatively low cost in a short time frame
17
Q
what is a population?
A
- Any person who fits into a specific category and can be regarded as a member of a broader group from which samples are taken
- the group of individuals of interest