Pages 21-30 Flashcards
what is a cash flow forecast
predicting the flow of cash in a business over time
what is cash flow
money going in and out of a business
what are inflows/receipts
money going in eg cash from sales or bank loans
what are outflows/payments
money going out eg to suppliers or advertising
what is net cash flow
the inflows or receipts minus it’s outflows or payments
what is a share
it’s part ownership of a business
what are short term finance sources
sources that can be repaid immediately or within a year
what are the four elements to the marketing mix
place product price promotion
what is unlimited liability
sole traders are legally responsible for debts
what is limited liability
owners are not responsible for debts. the debts are the businesses, not one person
what is customer satisfaction
a measure of how much a business or it’s products meet the customer expectations