Online Music Marketing

Question 1

What are the 4 stages of releasing music?

Answer 1

1. Pre Release Set Up
2. Pre-Release Activity
3. Release Activity
4. Post Release Ideas.

Question 2

What does pre release setup involve?

Answer 2

1. Social Media Optimization
2. knowing and understanding how
   to use features within the various
   social media platforms. Examples: Polls, location tags, hashtags
3. Meta Data
4. EPK

Question 3

What does pre release activity involve?

Answer 3

1. Pitch your music
   for playlisting.
2. Paid Advertising
3. Pitch to blogs
   and Publications
4. Pre-Content
5. Plan Release Day

Question 4

What does release activity involve?

Answer 4

1. Update Socials - music is now out
2. Link In Bio
3. Post Out Now
4. Engage with fanbase

Question 5

What does post release involve?

Answer 5

1. Content
2. Placements - Watch where your
   music has been
   getting placements
   and make noise
   about it to your fans
   to show appreciation.
3. Keep an eye on
   where your music is
   doing the best and
   use some of this
   information to
   position yourself.
4. Live Tours