Numerical Lines Of Analysis And Formulas Flashcards
Percentage change formula
Change
———X100
Original
Index numbers formula
New year price
——————— X 100
Base year price
Market share formula
Total sales revenue of the company——————————————- X100
total sales revenue at the market

Volume of product in market formula
Total volume of the product
——————————— X100
Total sales volume of the market
Market growth formula
Difference in total sales revenue of the market
————————————— X100
Original sales revenue of the market
Volume of product in market growth formula
Difference in total sales volume of the market
———————————————X100
Original sales volume of the market
Market share / Market Growth analysis
Competitive advantage eg customer service -) differentiation -) price inelastic -) increase price without significant fall in demand -) increase sales revenue -) potentially more than rivals -) increasing market share by value.
PED formula
% change in quantity demanded
———————————————
% change in price
Price elastic analysis
Due to poor customer service a business product may become price elastic -) leading to customer being less loyal to brand -) increasing SP leads to significant fall in demand -) pressure to keep prices low -) lower revenue -) reducing gross profit margin.
Price inelastic analysis
Through Rand D -) differentiate -) customers likely to stay loyal as can’t get same products from competitors -) making them price inelastic so can charge higher prices without a significant fall in demand -) increased revenue -) increased gross profit margin.
YED formula
% change in demand
——————————
% change in income
Luxury goods analysis
Business vulnerable to changes in average incomes -) if many people lose their jobs there will be a fall In incomes -) lead to significant fall in demand for a business’s goods as consumer switch to cheaper alternatives -) fall in revenue resulting in fall in gross profit -) lead to operating loss putting them under pressure to reduce their expenses -) could sell their NCA eg stores and factories -) reducing scale.
Normal goods analysis
If business sells normal goods likely to have stable predictable sales -) this is because when incomes change demand does not change much -) unlikely to see significant rise or fall in profits when income changes -) unlikely to make a loss and then keep up with loan repayments -) Result in them getting low interest rates on loans leading to lower expenses -) business attractive to banks as it’s seen as a safe investment
Inferior goods analysis
When unemployment is high then incomes will be lower and therefore the demand of inferior goods will increase -) the may need to be flexible to be able to respond to unexpected change in income so they can increase production of a good to meet the new demand -) increase in gross profit -) flexibility helps reduce production when incomes rise again -) This will help ensure that they can reduce operating expenses when demand falls therefore avoiding losses.
Cost plus pricing formula
Total costs X 1.1 if mark up is 10%
1.2 if mark up is 20% 1.3 if markup is 30%
Break even formula
Fixed costs
—————
SP - VC (CPU)
Break even analysis
By switching from ethically sourced materials they may be able to reduce VC -) as able to use material that is cheaper than recycled there’s plastic bottles -) a lower price for raw materials will lower the economic manufacturing cost -) increasing the contribution per bag or wallet -) leading to a lower break even point -) meaning less units need to be sold to make a profit
Budgets formula
Income:
Income budget - calculate revenue (sales volume x price)
Actual income - calculate revenue (Sv x price)
Variance income - difference between actual and budgeted
If it’s more than plan it’s favourable
If it’s less than planes it’s adverse
Profit:
Income budget - expenditure budget
Income actual - expenditure actual
Variance - actual profit - budget profit
Budget analysis
Budgets allow businesses to plan for the future -) they can plan their expenditure in advance -) reduces the chances of overspending -) lower cash outflows -) positive net cash flow -) increased cash reserves -) better liquidity -) able to pay day to day bills.
Cash flow formulas
Total cash outflows - add up all cash inflows
Total cash outflows- add up all cash outflows
Net cash flow - inflows - outflows
Opening balance - closing balance from previous month
Closing balance - opening balance add net cash flow
Cash flow analysis
Business may experience fluctuations in sales -) means that they experience a reduction in cash inflows at certain times -) so if they can accurately forecast cash flow the business may be able to plan accurately -) such as reducing their staff numbers if they forecast lower cash inflows during these periods -) allowing them to reduce their wages and subsequent cash outflows -) improving net cash flow during peak seasons and ensuring they have sufficient levels of cash to keep up with essential payments such as wages.
Productivity formula
Total output
————x100
Total inputs
Productivity analysis
As businesses grow they begin to make better use of capital / machinery or have the resources to invest in more -) an increase use of machinery will improve productivity and further increase output -) spreading FC of production over more units eg rent or utilities -) allowing business to lower SP increase gross profit margin -) lower unit costs of producing a product
Profits formula
Profit - SP - COS
Gross profit - SR - COS
Operating profit - GP - expenses
Net profit - Gross profit - total expenses
Profit margin formula
GP
— X 100
SR
OP
—X100
SR
Net profit
———X100
Sales revenue
ROCE formula
Operating profit
———————X 100
Capital employed
(NCL + total equity)
High ROCE formula
Business has a higher ROCE -) business is making efficient use of its capital to generate profit -) high profitability -) higher return on investment for shareholders -) increase in dividends paid -) business more attractive to investors -) higher share price -) able to generate more capital by selling shares in the future.
Low ROCE
The business has a low ROCE -) not making efficient use of the capital to generate profit -) low profitability -) lower return on investment for shareholders -) may be unable to pay hide dividends -) business is less attractive to shareholders -) cannot increase share price -) unable to raise much capital by selling shares in the future.
Gearing formula
Non current liabilities
—————————X 100
Capital employed
High gearing analysis
High amount of capital financed through debt -) increased cash outflows for loan capital repayments -)and interest repayments -) reducing cash reserves -) reduced current assets -) lower current ratio -) Poor liquidity -) difficult meeting current liabilities such as payables when due