Neoclassical vs Behavioural and the Building Blocks Flashcards
Rational economic theory
argues that human rationality doesn’t matter, for the purpose of economic theory, because it isn’t systematic. So is treated as a self-cancelling noise
BE argue that many of the departures from rational choice theory that have been observed are indeed systematic and that the error tend to be in the same direction
argues that we are predictably irrational
Neoclassical vs behavioural
Neoclassical uses archival data to run regression analysis and creates models which can describe what has been observed
assumptions underlying the model can be oversimplified
BE focuses on actual behaviour and experiences
experimental economics uses experiments by isolating key variables
behavioural economics argues we arent completely rational
Keynes’ “animal spirit”
our spontaneous urge to act recognising that actions are often driven by emotions rather than rational and calculated thoughts
fell out of favour in the 1970s as economy dominated by mathematical sophistication- suffered from “physics envy” - desire to align with exact sciences rather than social sciences
System 1 - Kahneman
intuitive, instinct, quick
completing the phrase knife and…
answering 2x2
skills are involuntary and wired into our DNA
share with animals
this thinking can be “an efficient and powerful way of achieving our goals” - Halsworth & Kirkman
System 2
deliberate, effortful, lazy, unemotional, logic, self-aware, slow
parking in a narrow spare
big sums
filling in a tax return
how neoclassicals see our thought processes
need to focus attention, difficult to multitask
Depletion of system 2
becomes tired, depleted when it’s being used too much and as such its ability to engage in self control can be diminished
people who are cognitively busy are more likely to use sexist language and behave badly
Experiment on depleting system 2
actors given either a difficult or easy cognitive task and whilst doing so were asked if they wanted fruit or doughnuts
those trying to remember a more complicated number gave in to doughnuts
judges and system 2 depletion
statistically only 35% cases result in parole in Israel - default is parole to be denied as its the easier decision
- most depleted just before meal (0% granted parole)
- 65% granted just after lunch
The lazy system 2
those who allow their system 1 thinking to override their system 2 are more susceptible to lack of self control issues
take marshmallow test - 600 children aged 4-6
marshmallow put in front, told would get another if they waited 15 mins
- only 1/3 haired
- one child licked the entire table
Cognitive ease/strain
when things are easy, there are no threats, no difficulties, you are in a good mood - system 1
when problems arise, strain indicates the need to mobilise system 2
“cognitive strain, whatever its source, mobilises system 2, which is more likely to reject the intuitive answer suggested by system 1” - TF&S