Music Industry Flashcards
Outline the ‘convergence of industries’
The ‘coming together’ or joining of industries that were previously separate
Outline ‘cross-media ownership’
When corporations own different businesses in several types of media (e.g Sony having interest in film, gaming, music, computer software etc)
Outline ‘horizontal integration’
When an organisation acquires or merges with competitors in the same industry (owning lots of companies across one area e.g production)
Outline ‘synergy’
The establishment of the relationship between different areas of the media for mutual benefit. (E.g when a video game uses an artists’ song in its soundtrack it benefits both the video game and the artist financially)
Define a ‘conglomerate’
A large industrial corporation, usually involved in several industries
Outline ‘vertical integration’
When one company own all stages of production and distribution (E.g Sony ME owning recording studios, recording equipment and also streaming services etc)
