MSM (A01 + A03) Flashcards
1
Q
what is memory
A
- the term given to the structures and processes involved in the storage and subsequent retrieval of information
- involved in processing vast amounts of information
2
Q
what is duration
A
- the length of time information can be held in memory
3
Q
what is capacity
A
- the amount of information that can be held in the memory store
4
Q
what is storage
A
- the process of holding information in memory
5
Q
what is retrieval
A
- the process of transferring information from LTM to STM
- recalling information
6
Q
what are the 3 main stores in the MSM
A
- sensory memory
- short term memory
- long term memory
7
Q
memory is a linear process
true or false
A
- true
- information passes from store to store
8
Q
how is the sensory register encoded
A
- through the senses
9
Q
what is the duration of the sensory register
A
- less than a half a second
10
Q
what is the capacity of the sensory register
A
- large
- e.g. over 100 million cells in each eye
11
Q
how is information retrieved in the sensory register
A
- scanning
12
Q
what did Sperling (1960) find
A
- found that participants could remember 4/5 letters out of 12 although they were aware of more
- supports that the image of each item fades around 50ms
13
Q
how is information moved from the sensory register to the short term memory store
A
- if attention is payed to it
14
Q
how is information encoded in the short term memory store
A
- mainly acoustically
15
Q
what is the duration of the short term memory
A
- 30 seconds