Mood Board Flashcards
1
Q
Definition of a mood board?
A
A collection of sample materials, existing products and related items that represent a style of a new product that could be created
2
Q
What is the purpose of a mood board?
A
- To assist in generation of ideas by collecting a tang or materials to create a “feel” of the product.
- To stimulate creativity and innovate approaches.
3
Q
What are the used of a mood board?
A
- A starting point for any creative media product.
- As a constant reminder of possible styles.
- To collect a range of relevant ideas and content.
4
Q
What is the content of a mood board?
A
- Images
- Colours
- Text, keywords, fonts and styles
- Textures, fabrics and other materials
- Sounds and video clips