Monopoly Flashcards
What is a monopoly?
A market with only one producer:
- Producer has market power & can set prices (downward sloping demand curve for its product)
- Actions of the producers competitors don’t really affect the demand for its products
What does market power mean?
It means the power to set prices and create barriers to entry:
- Product differentiation: goods are imperfectly substitutable
- Switching costs: its costly for users to switch to another good/service
- Govt. Regulation: legal restrictions on competitor production
- Control of key inputs: other firms can’t produce without them
- Absolute cost advantages: exclusive access to better technology
- Economies of scale: Production technology so that larger firms then have a cost advantage
What does the demand curve of a firm in a perfectly competitive market look like versus a firm that is a monopoly?
Perfect Competitive: Perfectly Elastic Straight horizontal line
Monopoly: downward sloping
What is a monopolists goal and how do they achieve that?
A monopolist’s goal is to create maximum profits and they do so by setting the price that will allow them production till MB = MC.
MB= MR from producing another unit
MC= per unit cost of production
How to find marginal revenue
- Assume the firm can only produce integer quantities & track changes in revenue as output increases unit by unit (how does revenue change when you increase Q unit by unit)
- Assume continuous quantized and produce and equation through calculus
What is the quantity effect?
The amount of revenue gained from selling one more unit or one additional unit
What is the Price Effect?
The amount of revenue lost by lowering the price on all units.
(P1-P0)Q0
How do you determine your marginal revenue equation?
MWTP(Q) = P(Q) = A-BQ
TR(Q)= Q x P(Q) = AQ-BQ^2
MR(Q)= A - 2BQ
MR is the derivative/slope of TR(Q)
MR curve is the same P-intercept (Q=0) as the MWTP curve but is just twice as steep
How do monopolists maximize their profits?
Monopolist chooses the largest quantity such that
MR(Q) >\ MC(Q)
MC is constant(K) & Demand is linear
MR=MC
Profit maximizing price PM is exactly where QM(largest quantity such that MR>=MC) is demanded
A-2BQM=K
PM=MWTP(Q)=A-BQM
What are the implications of monopoly profit maximization?
Short run profits can be positive or negative and the profit maximizing price/quantity must be on the elastic part of the demand curve
What is efficiency with monopolies?
Producing till MWTP=MC
What are the assumptions we should make with monopolies?
- Assume that all benefits and costs are private
What is the relationship between QM and Qefficient?
Based on the assumption that monopolists can only charge a single price to consumers for their goods and so to maximize they produce till MR=MC but if they wanted to be efficient they would have to produce till MWTP=MC
We know that QM
How do governments monitor monopolies with policy options?
- Improving competition with rules & laws
- Direct Regulation
- Public Ownership
- Do nothing
What are examples and pitfalls of governments trying to improve competition?
Competition Act in Canada & Antitrust in US
- Provides rules for when firms can merge
- Prohibits the abuse of market power
- Conditions for break-up companies
Pitfalls are that mergers decrease competition and may lead to cost savings