Monopoly Flashcards
What is a working monopoly?
A working monopoly is any firm with greater than 25% of total sales
What is an oligopoly?
An oligopoly is characterised by the existence of a few dominant firms, each has market power and which seeks to protect and improve its position over time
What is a duopoly
Two firms take the majority of demand
How can a monopoly naturally occur?
Monopoly power can come from the successful organic (internal) growth of a business or through mergers and acquisitions (also known as the integration of firms)
What is horizontal integration?
This is where two firms join at the same stage of
The production in one industry
For example two car manufactures may decide to merge or a leading bank successfully takes-over another bank
What is vertical integration?
This is where a firm integrates with different stages of production
For example by buying its supplier or controlling the main retail outlets
What is forward vertical integration?
Forward vertical integration occurs when a business merges with another business further forward in the supply chain
What is backward vertical integration?
Backward vertical integration occurs when a firm merges with another business at a previous stage of the supply chain
Give an example of backward vertical integration
The oil and gas industry
Give an example of forward vertical integration
Brewers own chains of pubs
Give an example of lateral integration
Major software companies buying games developers
What are barriers to entry designed to do?
To block rival businesses from entering a market profitably
What happens when barriers to entry are successful?
They protect the power of existing firms
Maintain high profits
Increase producer surplus
Makes the market less contest able
What are barriers to entry like in competitive markets?
Low so new firms can come and go fairly easily depending on the expected rate of profit
What is the main case against monopolies?
It makes higher profits at the expense of a loss of allocative efficiency
The monopolist will seek to extract a price from consumers above the cost of resources used in making the product
Higher prices means that the consumers needs and wants are not being satisfied as the product is being underconsumption
Higher prices cause a loss of consumer surplus and welfare and will disproportionately affect lower income families