monopoly Flashcards
characteristics of monopoly
CMA deems: working monopoly - firm with greater than 25% of the industries total sales
dominant firm - has at least 40% market share
Monopoly
single supplier that dominates the entire monopoly
Working monopoly
Business with more than 25 percent share of a defined market
natural monopoly
natural monopolies exist in industries where there aresuch substantial economies of scale and very high sunk costs that only one firm is viable
assumptions of a monopoly
- only one firm operates in the market
- the product it produces is unique - there are no rival producers(substitutes)
- there are high barriers to entry and exit
- imperfect knowledge, while firm knows about its pricing and output decisions, consumers are not privy to this information
- price setters
price discrimination
when a firm charges different prices for the same good or service
examples of price discrimination
market haggling
mobile phone contract discounts
taxi fares at peak times
educational bursaries
cinema price tickets
conditions for price discrimination
- Firms have sufficient monopoly (market) power.
a. Monopolists always have pricing power – i.e. they are price makers not takers. - Identifying different market segments.
a. I.e. groups of consumers with different coefficients of price elasticities of demand. - Ability to separate different groups.
a. Requires information / sufficient market intelligence on the purchasing behaviour of consumers. - Ability to prevent re-sale (arbitrage).
a. No secondary markets exist where arbitrage can take place at intermediate prices e.g. limiting sales,
minimum age-restrictions, compulsory use of ID cards at the point of sale.
What are some of the main aims of price discrimination?
- To increase total revenue by extracting consumer surplus and turning it into producer surplus.
- To increase total profit providing the marginal profit from selling to customers is positive.
- To generate cash-flow especially during a recession including during the recent pandemic.
- To increase market share and build customer loyalty – it is cheaper to sell to an existing customer 5. To make more efficient use of a firm’s spare production capacity.
- To reduce the amount of waste and cut the cost of keeping products in stock / storage.
1st degree price discrimination
- 1st degree
o This involves charging different prices for each individual unit purchased – i.e. people pay their own
individual willingness to pay – perhaps through a haggling process.
2nd degree price discrimination
o Prices varying by quantity sold e.g. bulk purchase discounts.
o Prices varying by time of purchase e.g. peak-time prices.
3rd degree price discrimination
Charging different prices to groups segmented by elasticity of demand, income, age, sex.
Arbitrage
Simultaneous buying and selling of securities, currency, or commodities in different markets to take advantage of differing prices for the same asset.
Bi-lateral monopoly
Where a monopsony buyer faces a monopsony seller in a market
Concentration ratio
Measures the proportion of an industry’s output or employment accounted for by the largest firms
dominant firm
a business with more than 40% of market share
Entry barriers
Strategies used to protect the market power of established firms whilst maintain supernormal profits
Industry regulator
appointed by government to oversee how a market works and the outcomes that result for producers and consumers
Legal monopoly
A monopoly that is protected by law from competition e.g. through patents or government-awarded franchise
limit pricing
When a firm sets price low enough to discourage new entrants into the market.