MODULE 6: QUALITY OVER QUANTITY

Question 1

is a scientific method of Observation to gather non-numerical data. It refers to the meanings, concepts, characteristics, metaphors, symbols, and descriptions of phenomenon, and not to the counts or measures.

Answer 1

Qualitative research

Remember:
Quali - Kwento
Quanti- Kwenta

Question 2

Data analysis results show an individual’s mental, social, and spiritual understanding of the world. Qualitative research makes as understand differentthoughts and opinions.

Clue: CHARACTERISTICS OF A QUALITATIVE RESEARCH

Answer 2

HUMAN UNDERSTANDING AND INTERPRETATION

Question 3

The world continues to change, so with research results. With this, researches should be constantly conducted and amended to cope up with the demands of the world. Since it is a systematic study, it can influence people and create an impact.

Answer 3

ACTIVE, POWERFUL, AND FORCEFUL

Question 4

Qualitative Research lets you choose varied methods and approaches for your research. It is a multi-method research in which you can use different research types.

Answer 4

MULTIPLE RESEARCH METHODS AND APPROACHES

Question 5

Specific ideas in a qualitative research are directed to a general understanding. These ideas can then be concluded to a generalized idea that can be understood by the majority of the population.

Answer 5

SPECIFICITY TO GENERALIZATION

Question 6

Qualitative research allows us to get deeply familiar with our user and the world in which they live. It is about building empathy and awareness of the complexities present in daily life.

Answer 6

CONTEXTUALIZATION

Question 7

Qualitative researches are focused on the use words. Moreover, respondents’ answers may also be represented in a visual presentation. These researches feed the eyes!

Answer 7

ABOUNDS WITH WORDS AND VISUALS

Question 8

Qualitative researchers usually prefer collecting data in natural settings. This keeps them in touch with reality and also allows them to appreciate visuals.

Answer 8

DIVERSE DATA IN REAL- LIFE SITUATION

Question 9

Data collected are analyzed by taking into account internal factors from the respondents. This include their emotions, beliefs, stand points, etc. This research focuses on the perception of people rather than their physical existence.

Answer 9

INTERNAL ANALYSIS

Question 10

ADVANTAGES STRENGTH OF QUALITATIVE

RESEARCH

I

1.It adopts a naturalistic approach to its subject matter. The subjects of the research will base it to what they think is meaningful.

2. It promotes an understanding of human behavior.
3. It is instrumental for positive societal change.
4. It revives the value of respecting people’s individuality
5. It is a way to interpret social interaction.
6. It increases the researcher’s interest since it involves his attachment to the subject.
7. It offers multiple ways or methods to conduct a study.

Answer 10

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Question 11

Disadvantages/weaknesses of Qualitative

Research

1.It involves the researcher’s subjectivity.

2.It is hard to know the validity or reliability of the data.

3.Its open-ended questions yield “data overload” that requires long-term analysis.

4.It is time-consuming.

5.It involves several processes, which results greatly depend on the researcher’s interpretation

Answer 11

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